Kelsey Meyer
President of Influence & Co.
Make More Happen
How Your Own 'Startup Weekend' Will Help Drive Company Innovation
You don't want employees feeling like their bright ideas just fall into an abyss. Set aside some time for employees (and their ideas) to shine.
Make More Happen
Your Secret Weapon for Avoiding the Upcoming Holiday Sales Slump
To avoid the holiday sales slump, it's time to rethink how you use that content.
Marketing Bootcamp
Why No Single Software Program Alone Will Fix Your Content Marketing
Software alone won't save you or your marketing -- but a smart, wonderful team that knows how to use it just might.
Marketing Bootcamp
5 Ways to Make Content Marketing Easier This Summer
Content creation doesn't have to derail your vacation plans. Try these tools to streamline your tasks.
Marketing Bootcamp
Why Quarterly Planning Is Critical to Your Content Marketing Success
The key is not your team's ability to develop and stick to a long-term strategic content plan -- it's your ability to always be strategically planning content that works for your goals.
Community building
The 'Entrepreneur's Obligation': Investing in Your Startup Ecosystem
Helping local small businesses isn't just the right thing to do. It's good for business.
Marketing Bootcamp
How to Use Content to Stay Top of Mind With Investors
There are three ways content can help you achieve top-of-mind status with investors.
Marketing Bootcamp
Why Your Company Should Consider Outsourcing Content Creation
Creating content is hard. Outsourcing content marketing could be the solution you need to revolutionize your marketing efforts.
Marketing Bootcamp
3 Ways to Make Your Content Marketing Shine
When potential customers decide on a different service, they forget about you. It's time to win them back with effective content marketing.
Productivity Tools
6 Tools For Entrepreneurs Who Need to Get More Done
Entrepreneurs are busy people. Tackle your never-ending to-do list with these six productivity tools.
Marketing Bootcamp
Use Your Marketing Data to Fuel Your Ascent to Thought Leadership
Establish your industry expertise by distilling into writing your understanding of the data you're routinely collecting anyway and sharing it publicly.
Marketing Bootcamp
Is Your Content Worth the Download?
Here are the three qualities your 'gated' content should share, in exchange for your readers' valuable, personal information.
Marketing Bootcamp
Let These 5 Trends Guide Your 2016 Content-Marketing Resolutions
Rewards for high-quality content, ad blockers and content writing teams are some things to look for in the coming year.
Marketing Bootcamp
The Sales Secrets to Using Content Effectively at Each Stage of the Funnel
Remember that your content can achieve multiple goals. It just can't achieve them all at once.
Marketing Bootcamp
5 Reasons Why Tech Is the Midas Touch of Content Marketing
Technology's influence spans companies and industries -- and it continues to change and revolutionize everything it touches, including content marketing.