Personal Health
Navigating the Challenges of the Consumer Health Universe
The industry has not yet achieved what it could be, but with the right focus, companies can blaze a new trail.
Mobile Apps
The 3 Stakeholders That Make for Meaningful Connectivity
If your company makes devices for connected life, you should be thinking about more than just consumers.
connected devices
When Should Products Connect to the Web?
The right answer: only when they truly respond to consumer needs and values.
Apple
Can the Apple Watch Win the Wrist?
Smartwatches aren't new, but Apple just may have the answers to the three important questions on user adoption of these devices.
