CEO, Rocksauce Studios
Q Manning is CEO of Rocksauce Studios, which crafts custom mobile apps for all platforms. Rocksauce Studios’ goal is to create an amazing user experience that can succeed in the marketplace when coupled with powerful, eye-catching app marketing. Q is on a constant quest to find "the magical hook in each project to help it take the world by storm."
Just because you like an idea doesn't mean anyone else does.Follow these three steps to make sure your product will fly.
Take It From The Pros
Think about Domino's app, which exists solely to connect hungry customers with hot pizzas.
Remember February? Data feeds of hotel prices, user activity, photographs, favorited sites and product offers delivered a spinning wheel of death.
Soon, "mobile first" will no longer be the mantra; it'll be "voice first." Now, it's up to today's companies whether their products will wear the AI crown.
"Freemium" isn't free, and apps shouldn't pretend it is. Level with your customers about what they should expect.
Don't beat it. Join it. Mobile is where it's at. So, what are you doing to ensure your content gets all those mobile eyes?
If your app is on the chopping block and you're not seeing the download or review results you want, take heart: You might not be doomed.
Smartphone users have short attention spans, but with the right reminders in the right place, they don't have to stay "gone" forever
Virtually everyone is smitten with VR. But it's not going to go far unless entrepreneurs fix its problems first.
Take It From The Pros
To stay competitive in an increasingly apps-saturated world, companies must be ruthless about eliminating unpopular features and responding to user needs.
Cashing in on a fad is an alluring proposition, but creating a product that customers love has to go deeper.
Americans pay their bills on their smartphones, but still have to stand in line to vote. What's up with that?
As IoT connectivity expands, businesses can reap the benefits by harnessing deep integration of shared data.
Novelty is the name of the app sales game. What's your big idea?
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