Richard Shaffer

Senior Vice President, Growth Markets and Enrollment Center at Colonial Life

Richard Shaffer is the SVP of growth markets and the enrollment center at Colonial Life. He leads strategy development and program and service support for Colonial Life’s large account and public sector markets, as well as a center of excellence responsible for setting enrollment strategy.

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Leadership

5 Cost-Effective Strategies for Better Benefits Enrollment

Creating a benefits enrollment process that is clear, concise and tailored to your business will simplify the process for employers and their workforce.

Leadership

4 Tips for a Stronger Employee Benefits Program in a Multigenerational Workplace

Knowing your workforce demographic -- including what they appreciate and need -- is vital to recruiting and retaining talent across a workplace that can now employ up to five generations.

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