About Roy Morejon
Roy Morejon is the president and co-founder of Enventys Partners, a vertically integrated product development, crowd-funding and digital marketing agency headquartered in Charlotte, NC. A serial entrepreneur in online marketing for more than 25 years, Morejon consulted for AOL and Microsoft while still in his teens and now provides tech startups with a one-stop solution for their go-to-market needs.
More From Roy Morejon
Crowdfunding may well not be the best route software, mobile app or idea arenas. If your product is about Ruth Bader Ginsburg, you'll do well.
There are plenty of Cinderella stories but also just as many cautionary tales out there. How to make yours the former, not the latter.
Your disruptive 'next big thing' won't shoot to stardom because of luck but because you understood the external risks and made the decision to put yourself in luck's path.