Sarah Austin

Sarah Austin

Entrepreneur and Investor. Enterprise Startups
Sarah Austin, a previous SAP Hacker of the Year and Vanity Fair's "America's Tweetheart," is an entrepreneur and investor focused on enterprise startups as well as a startup consultant and advisor. She volunteers and runs a technology education program, Pop17, at the YMCA.
Not All Viral Videos Are Good Content Marketing
Marketing Bootcamp

Not All Viral Videos Are Good Content Marketing

Two recent ads illustrate this point. One was entertaining, the other spurred viewers to seek out the product.
From a Legal Standpoint, Should You Go With Google Docs or Office Online?
Legal

From a Legal Standpoint, Should You Go With Google Docs or Office Online?

Forget the features list and ease of use. There are some serious implications to consider with the companies privacy policies.
Your New Enterprise Sales Strategy: Forget Managers, Focus on Users
Sales

Your New Enterprise Sales Strategy: Forget Managers, Focus on Users

Meetings with big decision-makers can be hard to come by, so get your software in the hands of employees and hope they spread the word.
The Internet of Things May See Huge Growth, So Companies Want in Now
Internet of Things

The Internet of Things May See Huge Growth, So Companies Want in Now

More devices are expected to be connected at the end of the decade. Router-maker Belkin recently launched a new product line to get an early start.
Skip Advertisement This ad will close in 15 seconds...