Sarah Pierce

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5 Steps for Turning Your Invention Idea Into a Product

Got a great idea for an invention but not sure what to do with it? Follow these steps to turn your idea into a marketable product.

From Dream Chaser to Dream Maker

Meet 3 entrepreneurs who never "made it big" until they started helping others reach the same dream.

Convert Passers-By Into Purchasers

Take advantage of event crowds by getting people off the street and into your store.

3 Perks That Work in Lieu of Raises

Keep employees happy with creative benefits they'll value more than money.

Stretch Your Dollar With Horizontal Marketing

Partnering with a company that shares your target market saves you time and money.

The Business of Politics

A surge of young voters is fueling a niche market that targets their growing passion.

Surviving a Seasonal Business

It takes a year-round effort to maximize profits in your peak season. Here are 4 principles to get you there.

Top 10 Fast Food Franchises

Want supersized sales figures? Here are the hottest food chains around the country.

Leaving the Rat Race

Making the transition from a 9-to-5 job requires a leap of faith. Here's how 3 entrepreneurs finally cut the strings.

Thanks, Mom

5 simple lessons from the women who raised them helped these entrepreneurs succeed.

Pump It Up

Rising gas prices can mean rising profits, if you play it smart.

A Place for the Home Based

Shared work spaces give solo-preneurs offices to call their own.

Spring Into Style

Need a new work wardrobe? Check out this season's must-have office attire.

Pay Me, I'm Irish

St. Patrick's Day means a giant pot o' gold for some local Irish bars.

Spirit of the Entrepreneur

These 5 characteristics will take you far as you start your business.

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