Entrepreneur, Co-Founder and President of Confirm Biosciences and TestCountry
Originally from Turkey,
and her husband immigrated to the United States with two suitcases and the drive to dive into entrepreneurship. They co-founded
in San Diego. Ilgaz serves as president of both. Confirm BioSciences offers service-oriented drug-testing technologies.
United Airlines' recent press shows the looming shadow one negative customer service can cast over your brand. These customer service concepts can help.
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Exploring New Markets
Companies work so hard to develop a loyal customer base they often overlook how tweaking marketing strategy could develop an entirely new segment.
There are miles of shelf space in a big-box store. Getting a few feet of it for your product is an ordeal worth enduring.
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Patient study and an adventurous spirit are necessary to sell your product overseas.
Planning ahead and following up make business travel more beneficial and much less frustrating.
First comes the desire to own a business, then comes the process of deciding which business. It is a learning process that requires patience and persistence.
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