Founder and Managing Director, LIRA Strategy Partners
Raffaella Campagnoli is the founder and Managing Director of LIRA Strategy Partners.
With over 20 years of experience in strategy consulting in international firms, she was formerly the Managing Director at Accenture Strategy Middle East and Turkey for nine years. Raffaella left Accenture after 13 years at the company, during which she led transformation programs in multiple regions (Europe, US, Turkey, Singapore, Middle East), specialized in strategic planning, operating model transformation, zero based budgeting, digital transformation and innovation, ecosystem strategy.
Raffaella has been leading impactful transformations in industries like travel and hospitality, fashion, consumer products goods, and retail, thereby developing a trusted network of partners and experienced professionals.
"Alhokair is the only listed business of its type in the Middle East, and we currently represent around 85 brands, spanning from womenswear, menswear, kids and babies, department stores, shoes, and accessories, and a series of restaurants and quick service restaurants."
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"We are in the middle of a huge national transformation: at a company level and at a government level, our mission is supporting the tourism human capital ecosystem to grow and become a global leading entity."
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