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O4S Raises $6 Mn Series A Round From Think Investments And Venture Highway With the current funding, O4S is planning to ramp up its operations across North America and Southeast Asia expanding its enterprise customer base

By Prabhjeet Bhatla

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O4S

Gurugram-based supply chain SaaS startup O4S on Monday announced to have raised $6 million in a Series-A funding round led by Think Investments. Existing investor Venture Highway also participated in the round. The company has earlier raised a total of $3.5 million in different rounds of investments backed by Venture Highway, and angel investors including Amit Singhal, Subhrakant Panda, and Bikram Singh Bedi.

With the current funding, O4S is planning to ramp up its operations across North America and Southeast Asia expanding its enterprise customer base to more than 500 and headcount over 200. Furthermore, a lot of focus will be on horizontal expansion of products application which will benefit their existing clientele too.

"In the last 3 years of starting operations, we have worked with more than 50 large consumer brands coming from various industries and understood their pain points well. O4S's platforms are developed to resolve persisting supply chain challenges and lack of visibility in distribution. 2020 has been a crucial year due to the impact of COVID-19 on manufacturing supply chains. The latter had been an eye-opener and compelled leaders to work towards bringing more visibility & digitization into supply chain processes which meant more opportunities for us," said Divay Kumar, co-founder, O4S.

Incepted in 2017 by Divay Kumar and Shreyans Sipani, O4S is helping many prominent manufacturing companies like ITC, Coca Cola, Honeywell, AkzoNobel, Mondelez among others bring visibility and automation in their supply chains using O4S Enterprise SaaS Platform. The IoT and SaaS-driven platform helps manufacturing companies to digitize and automate the supply chain. It is a multi-module SaaS platform for manufacturing companies to enable traceability and automation across manufacturing, warehouses, and retail networks to increase sales and performance. The solution optimizes downstream supply chain operation. It helps bring manufacturers, warehouses, distributors, retailers, and consumers on a single mobile app-based platform to facilitate planning and production. The platform couples' technologies like AI, ML, and IoT with the core supply chain operations to build global supply chain networks for the enterprises.

"We strongly believe in O4S and their vision to help businesses optimize their performance through enhancing and digitizing supply chains," shared Shashin Shah, managing partner, Think Investments. "A key learning from the COVID-19 pandemic is the need to improve supply chains around the world, and companies like O4S are leading in this effort. We foresee immense growth in the smart manufacturing sector and look forward to partnering with O4S as they continue to rapidly expand and offer tech-enabled solutions to a wide range of clients."

"We have backed O4S since their inception and have seen the founders and their team build a fantastic product for an extremely sticky customer base. The Supply Chain Traceability and Automation market is projected to reach $7.3 billion by 2026; O4S has a huge opportunity to become a leader in this vertical," added Samir Sood, founder, Venture Highway.

Prabhjeet Bhatla

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