PhonePe Becomes The First Non-bank To Facilitate IPO Bidding via UPI Allowing non-banking payments apps to facilitate UPI payment for bidding in IPO will make the process accessible to a larger base of retail investors

By Shipra Singh

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

shutterstock

Walmart-backed PhonePe has become the first non-banking platform to enable Initial Public Offering (IPO) bidding through its UPI platform. PhonePe was also the first payments app to build on the UPI platform back in August 2016. "PhonePe has been the pioneer of UPI adoption, and we have continued the leadership by becoming the first non-banking app to enable IPO application under the UPI 2.0 framework," said Hemant Gala, Head of Payments and Financial Services, PhonePe.

Earlier this year, securities market regulator SEBI (Securities and Exchange Board of India) and National Payments Corporation of India (NPCI), which is the payments governance body, had allowed investors to use their UPI IDs as a payment option for bidding their shares in an IPO in place of furnishing their bank account details. The move was aimed at reducing the time taken to complete the transaction and to push digital payments for IPOs. However, only banks were allowed to facilitate transactions through UPI. Now, PhonePe's 55 million active users will be able to make use of this facility.

Application process

Investor will have to fill his UPI ID in the application form. Upon successful submission of the application, investor will get a request on his PhonePe app to approve blocking of funds. Once approved, the bank will automatically block funds equivalent to the amount applied for. Earlier, bidders used to block funds through the ASBA (Applications Supported by Blocked Amount) process, which took up to six days. Gala said that this process will reduce the transaction time to three days from the current period of six days.

"The new process has made applying for IPO extremely convenient for retail investors by increasing efficiency, eliminating the need for manual intervention and logistics at various stages. We look forward to similar collaborations in the future, with a goal to make the process completely digitised," said Praveena Rai, Chief Operating Officer, NPCI, at the time of the launch.

Shipra Singh

Entrepreneur Staff

Freelance Journalist

Now a freelance journalist, ealier steered the Wealth section on the Entrepreneur website, covering everything finance. Previously a personal finance reporter at The Economic Times and Outlook Money.

Related Topics

Business Plans

12 Reasons You Need a Business Plan

In the new book "Write Your Own Business Plan," business expert Eric Butow breaks down how a solid business plan can save your startup during those tough early days.

Branding

AI vs. a Human Touch: Finding The Right Balance When It Comes to Branding

With branding at the forefront of every marketing strategy, finding the balance between AI and genuine human interaction will help brands foster authentic connections and enhance the customer experience, ultimately driving them ahead of the competition and facilitating long-term growth.

Business Plans

Is the 9-5 Lifestyle Over? How the Gig Economy Will Impact the Future of Work

As the gig economy grows, it is crucial for stakeholders, including governments, businesses and workers, to collaborate in crafting balanced regulations that safeguard the rights and well-being of gig workers while fostering innovation and adaptability.

Science & Technology

5 Mistakes I Learned to Avoid When Working With ChatGPT

What I learned from using ChatGPT for business purposes day-to-day across my content websites.

Productivity

Tim Ferriss's Favorite Productivity Hacks

There are only 24 hours in a day. Here's how the best-selling author and serial entrepreneur uses his.

Business News

Christian Influencer Found Guilty of Defrauding Dozens, Ordered to Pay Nearly $90,000

Dana Chanel was the co-owner of two businesses that she heavily promoted to her 1.1 million Instagram followers.