MG Motors India Signs Up 6 Startups in Automotive Space for Its 'MG Developer Program & Grant' Initiative Under the program, the automotive company pays out an undisclosed grant along with providing mentoring from technology experts to the shortlisted startups

By Shipra Singh

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Pixabay

MG Motors India today revealed the second cohort of six startups for its ongoing MG Developer Program and Grant initiative.

Under the program, the automotive company pays out an undisclosed grant along with providing mentoring from technology experts to the shortlisted startups. The company collaborates with startups working in the automotive field, such as engine and emissions, technology, child in-car safety, navigation, connectivity and electric vehicles ecosystem, among others.

The six start-ups will join the already signed three companies—Voxomos, Driftly, and Innvolutio—in the program. Here's a roundup of the selected startups:

Meeseeks – it leverages Alexa/MG's Voice Assistant to digitally manage and improve customer's service experience.

Socialcore - uses Artificial Intelligence to enhance customer interactions with sales improvement and cost reduction

InCabEx – personalizes car profiles as per users' preferences to create a better in-cabin experience.

CamCom - is an AI-based start-up that provides defect and damage assessment

ClearQuot- generates repair estimates of a damaged car via images and videos.

Highway Delite – a free travel app to make highway travel and road trips both safe and fun.

MG Motor India has supported over 60 startups since 2017 through multiple startup programs launched in partnership with educational institutions and tech companies. It launched the first program MG Innovation Hunt in 2017 in partnership with TiE Delhi.

The MG Developer Program & Grant is launched in partnership with several tech giants, including Adobe, Cognizant, SAP, Airtel, TomTom and Unlimit, among others, with the aim to nurture ground-breaking solutions within the Indian urban mobility space.

According to Rajeev Chaba, President and MD, MG Motor India, the MG Developer Program has received an overwhelming response. "MG thrives on innovation and has developed a symbiotic relationship with the Indian startup ecosystem. Our goal is to indigenously develop a comprehensive, sustainable, and smart infrastructure for urban mobility in our country," he said.

MG Motors will to closely work with and mentor the startups and also explore synergies to possibly deploy their solutions in its upcoming vehicles, Chaba added.

UK motor company Morris Garage (MG) Motors hit Indian roads in 2019 with the launch of Hector SUV, two years after acquiring General Motor's Halol plant in Gujrat. The company is a subsidiary of Chinese automotive giant Shanghai Auto Industrial Corporation (SAIC).

Shipra Singh

Entrepreneur Staff

Freelance Journalist

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

News and Trends

Mahaveer Finance India Secures INR 200 Cr in Series C Led by Elevation Capital

The fresh capital will be deployed to strengthen Mahaveer's presence in South India, bolster its proprietary tech infrastructure, and serve a broader base of underserved customers who often rely on informal moneylenders.

Growing a Business

How Do You Scale Without Burning Out? This Founder Asked for Help and Got a Wake-Up Call.

On this episode of Entrepreneur Therapy, Dr. Drew Pinsky and Kim Perell meet with a founder whose company is growing fast, but so is the pressure at home.

News and Trends

India's True Solar Potential Soars to 10,830 GW: Report

A new report has recalibrated the country's theoretical solar capacity at 10,830 gigawatts (GW), nearly 15 times higher than the earlier 748 GW projection made in 2014 by the Ministry of New and Renewable Energy (MNRE)

Business News

Amazon CEO Tells Employees AI Will Replace Their Jobs 'In the Next Few Years'

Amazon CEO Andy Jassy says that the e-commerce giant is already using AI to improve internal operations.

Business News

The U.S. Added Over 1,000 New Millionaires a Day in 2024. Here's How That Compares to the Rest of the World.

UBS revealed its latest report on global wealth on Wednesday, which looks back on wealth trends.