MyShubhLife Raises INR100 Crore In Series B Funding Round Led By Gojo & Company The fresh investment will help MyShubhLife grow its NBFC book and increase disbursements through its co-lending partners

By Saptak Bardhan

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.


Full stack financial services platform, MyShubhLife, announced on Monday to have secured funding of INR100 crore from Gojo & Company. Funds will be utilized to help MyShubhLife expand its footprint with more corporate and large platform partnerships, invest in technology and enlarge its talent pool to offer a seamless, financially inclusive program for the next half billion.

"Since inception, we have focused on the first principles of lending, and given risk management due importance. This approach has also helped us in managing our credit losses during the pandemic. In the last two years, we have transformed into a full stack loan and savings company for the next half billion," said the co-founders of MyShubhLife, Monish Anand and Rahul Sekar in a joint statement.

India's fintech market is one of the fastest growing markets globally. According to a report by FICCI and BCG, India's fintech market valuation is estimated to be $150-160 billion by 2025.

"MyShubhLife is one of the very few digital lenders in India who truly reach the underserved/unserved customer segment through its unique partnership driven phygital approach. The underwriting and analytics capability they have built for this segment is second to none and we are happy to work with the team to take the next leap in its growth." said Sanjay Gandhi, Co-founder & chief investment officer, Gojo.

MyShubhLife is a full stack financial services platform that offers products such as small and large-ticket personal loans and earned wage access. MyShubhLife had earlier raised around INR115 crore from marquee Seed and Series A investors like Pravega Ventures, SRI Capital, Saama Capital, BeeNext, Omidyar Network, Flourish Ventures and Patamar Capital. The fresh investment will help MyShubhLife grow its NBFC book and increase disbursements through its co-lending partners.

Saptak Bardhan

Former Trainee Writer

Former Trainee Writer

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Related Topics

Business News

Woman Goes Viral After Recording Her Disastrous Call With HR After Being Let Go: 'They Tried to Gaslight You'

Brittany Pietsch posted a nine-minute-long clip of her firing from Cloudflare on TikTok, and it went viral. The company's CEO responded on X — and also went viral.

Growing a Business

From 30 to 300 — 5 Ways to Keep Your Vision and Mission Intact as Your Team Grows

The keys to scaling your business successfully are culture, connection, and knowing everyone's name.

Business News

Airbnb Renter Discovers Hidden Door, Says Police Confirm There's a Secret Unit Upstairs With 'Surveillance': 'A Terrifying Experience'

One bride-to-be was in for a not-so-welcome surprise when she discovered a secret door in her Airbnb rental.


Why Empathy-Driven Leadership is the Cornerstone of Every Successful Startup

Fostering empathy within your startup not only drives innovation, it also cultivates resilient, inclusive communities.