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Starting Up? Have A Well Thought Out Plan And Don't Be Afraid To Fail Starting up right!

By Ritu Kochar

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Entrepreneurship is like life, says Anirush Pandita, which keeps fluctuating and gives you both bad and good days. Rightly said, when starting something new many things seem difficult, and they tend to be difficult, but when something good happens, it could bring so much joy that everything else is forgotten.

Co-Founder of Pocket Aces, Anirudh talks about his entrepreneurial journey and how they want to change India with their startup. A media company of choice for the Indian Millennial, Anirudh believes that experience has really helped them reach where they are. They had an idea but it wasn't a fly in the night idea where one day they thought about it and executed it the next day. Rather, they worked on it, talked about the key trends and brought their education and exposure to the table.

The more you work on your venture, more chances it has of being successful. Talking about this journey, Anirudh says that when they started up, they went out to talk to the people of startup ecosystem, publishers and writers and it was a thought out plan. This is the reason they are not afraid to fail.

Ritu Kochar

Former Staff, Entrepreneur India

Ritu used to work as a Feature writer for Entrepreneur India.
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