Whole Foods' New Budget-Friendly Chain Will Be Down With Millennial Things Like Tattoos and Records

Come for the produce, stay for the ink.

learn more about Laura Entis

By Laura Entis

Pixabay

Opinions expressed by Entrepreneur contributors are their own.

Every go grocery shopping and wish you could pick up a quick tattoo along with your tomatoes?

You may just be in luck. Whole Foods will include non-food related services at 365, its new millennial-focused, budget-friendly chain of stores. The company is currently looking for partner vendors, which can be "any type of business," from startups to more established brands, that it can install at 365 locations. According to some winking promotional copy, these partners -- or "friends" -- will likely include tattoo parlors and record shops.

Last year, the company announced plans for 365, a chain of stores "geared toward millennial shoppers." Apparently Whole Foods has decided that along with less-expensive prices, young people crave a more experiential, less strictly food-based grocery shopping experience. In an interview on Bloomberg TV, Whole Foods' co-chief executive Walter Robb called the new stores "a way to reach more communities than we would with our mother ship."

The first 365 store is slated to open in May in Los Angeles. By fall 2017, Whole Foods plans to have opened nine additional locations.

Related: Whole Foods Just Released the Name of Its New Millennial-Friendly Chain

Laura Entis
Laura Entis is a reporter for Fortune.com's Venture section.

Related Topics

Editor's Pick

This 61-Year-Old Grandma Who Made $35,000 in the Medical Field Now Earns 7 Figures in Retirement
A 'Quiet Promotion' Will Cost You a Lot — Use This Expert's 4-Step Strategy to Avoid It
3 Red Flags on Your LinkedIn Profile That Scare Clients Away
'Everyone Is Freaking Out.' What's Going On With Silicon Valley Bank? Federal Government Takes Control.
Leadership

How to Detect a Liar in Seconds Using Nonverbal Communication

There are many ways to understand if someone is not honest with you. The following signs do not even require words and are all nonverbal queues.

Business News

I'm a Travel Planner Who's Been on Over 25 Cruises. Here Are 9 of the Biggest Mistakes I See Cruisers Make.

The No. 1 mistake cruisers make has nothing to do with the cruise at all. It's about your flight.

Business News

These Are the Most and Least Affordable Places to Retire in The U.S.

The Northeast and West Coast are the least affordable, while areas in the Mountain State region tend to be ideal for retirees on a budget.

Science & Technology

Cybersecurity Expansion Doesn't Have to Be an Uphill Battle. Here's Why

As more facets of our daily lives move to the digital realm, there is an imperative to improve security processes before it turns catastrophic.

Leadership

Overcoming This Common Way of Thinking Is How You Can Make Better Decisions

Being blind to the possibility of outlier events can mean sabotaging your decision-making and future. Here's how to short-circuit that tendency.