Get All Access for $5/mo

Yo Quiero Un Chihuahua?

By Dennis Romero

Opinions expressed by Entrepreneur contributors are their own.

Citing a run on dogs after the 1996 movie 101 Dalmations became a hit,officials in Orange County, Calif., are warning consumers to wait a fewweeks before buying a Chihuahua after they see the comedy Beverly HillsChihuahua, which opened in theaters nationwide today. Police in SantaAna, Calif., and an official from the San Clemente/Dana Point AnimalShelter in Southern California told The Orange County Registerthat they fear families will buy the small dogs only to neglect andabandon them after excitement from the movie, about a pampered pet whogets lost in Mexico, wears off. It's not yet clear if the film will indeed be a marketing and sales bonanza for pet stores. At a PetSmart in Springfield, Mo., shelves are already stocked with Beverly Hills Chihuahua merchandise, including glasses, berets, T-shirts, sweaters, dresses, toys, shampoo conditioner and cologne--all intended for dogs. Store manager Steve Maples says the location does occasionally sell Chihuahuas but, so far, "we haven't had any increase in sales" as a result of the movie's release.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Leadership

7 Telltale Signs of a Weak Leader

Whether a bully or a people pleaser who can't tell hard truths, poor leadership takes many forms.

Franchise 500 Annual Ranking

50 Franchise CMOs Who Are Changing the Game

Get to know the industry's most influential marketing power players.

Side Hustle

'Hustling Every Day': These Friends Started a Side Hustle With $2,500 Each — It 'Snowballed' to Over $500,000 and Became a Multimillion-Dollar Brand

Paris Emily Nicholson and Saskia Teje Jenkins had a 2020 brainstorm session that led to a lucrative business.

Marketing

5 Critical Mistakes to Avoid When Giving a Presentation

Are you tired of enduring dull presentations? Over the years, I have compiled a list of common presentation mistakes and how to avoid them. Here are my top five tips.

Science & Technology

5 Rule-Bending AI Hacks to Make Your Mornings More Productive and Profitable

By 2025, AI will transform productivity by streamlining workflows and cutting costs. Major companies like Microsoft, Google, and OpenAI are leading the way, advancing AI into "Phase 3," where tools act as digital assistants. Discover 5 AI hacks to boost efficiency and redefine your daily routine.

Thought Leaders

6 Tips From a Clean Beauty Entrepreneur

Sarah Biggers went from a newbie in the natural beauty space to a pro in just a few years. Here are six things she wishes she'd known at the beginning.