Three Trends That Will Drive the E-commerce Sector In 2019
There is no doubt that the e-commerce sector is creating a huge momentum in the global market. However, the competitive world of online shopping is getting tougher with more and more companies looking for a viable model to survive in the market. According to Mary Meeker's widely-followed 2018 internet trends report, e-commerce is showing no signs of slowing down. Online sales are up and growing faster than in the previous year. More people are using their phones to shop online. Amazon is taking a wider slice of the e-commerce pie (and product search), and social platforms are driving more product discoveries and purchases.
With the e-commerce market going through several upheavals in recent years, it is not surprising that the trends are shifting rapidly.
We asked Anurag Avula, chief executive officer &co-founder, Shopmatic, few trends that will dominate the e-commerce space in 2019.
Here’s what he had to say. Edited excerpts:
The year is also going to see an increasing proliferation of technological advancements, such as augmented reality (AR), virtual reality (VR), and more. Machine learning and other facets of AI would also be commissioned to make e-commerce simple and intuitive.
This story is part our special series on the new trends of 2019. To know what the coming year has in store for the fintech sector, click here.