Brand Identity

News and Articles About Brand Identity

Superhero Strategies for Nailing Your Branding
Make More Happen

Superhero Strategies for Nailing Your Branding

You can't be everything to everyone. Define your true, internal identity and then broadcast it consistently across all your signal channels.
Kyle Zagrodzky
The 6 Biggest Branding Errors Most Startups Make
Make More Happen

The 6 Biggest Branding Errors Most Startups Make

Your brand is the sum of everything you do. You owe it to yourself to invest the time and money needed to lay the right foundation for your business brand.
Larry Alton
Identify With Extraordinary, Then Become Extraordinary
Entrepreneur Network

Identify With Extraordinary, Then Become Extraordinary

Mark Drager explains how identifying with just one word helped him build up a million-dollar video production business.
Entrepreneur Network
How This Small Company Uses Big Data to Succeed
Radicals & Visionaries

How This Small Company Uses Big Data to Succeed

Meet one of the companies on the Entrepreneur360 Index that fits in the 'data champions' category.
Entrepreneur Staff
Embrace Your Quirks. Invest in Your Personal Brand and Boost Your Business.
Personal Branding

Embrace Your Quirks. Invest in Your Personal Brand and Boost Your Business.

Focusing on how you present yourself to the world will help your company grow.
Elliot Tomaeno
The 7 Tenets of Branding
Marketing Bootcamp

The 7 Tenets of Branding

These fundamental principles of design and strategy will help your business stand the test of time.
Grow Your Brand by Creating an Alter Ego
Marketing Bootcamp

Grow Your Brand by Creating an Alter Ego

Who is more memorable: Bruce Wayne or Batman? Granger Smith or Earl Dibbles Jr.?
John Brubaker
Brander Beware: 5 Pitfalls That Will Limit Your Startup
Ready To Launch

Brander Beware: 5 Pitfalls That Will Limit Your Startup

With proper strategy, clarity, market understanding and action planning, you can increase your chances of success.
Carolina Rogoll
Give Your Brand a Boost With Lifestyle Content
Marketing Bootcamp

Give Your Brand a Boost With Lifestyle Content

It's your ticket to reaching an audience that doesn't even know they need you.
Te-Erika Patterson
5 Examples of Stellar Logo Design and Packaging
Marketing Bootcamp

5 Examples of Stellar Logo Design and Packaging

These organizations have used design to create truly robust brands.
5 Reasons Why Your Personal Branding Strategy Isn't Working
Personal Branding

5 Reasons Why Your Personal Branding Strategy Isn't Working

Aim for consistency and vary your social channels to get your brand out there.
Larry Alton
2 Phrases You Must Eliminate From Your Vocabulary Immediately
Radicals & Visionaries

2 Phrases You Must Eliminate From Your Vocabulary Immediately

When others label us, we start to label ourselves. Don't diminish yourself and your contribution to the world around you.
John Brubaker
Why a Personal Brand Is a Matter of Personal Preference
Make More Happen

Why a Personal Brand Is a Matter of Personal Preference

Three entrepreneurs share their thoughts on exactly how necessary a personal brand is and how you create one.
Carly Okyle
The 5 Essentials for a Corporate Brand Employees Live and Customers Buy
Marketing Bootcamp

The 5 Essentials for a Corporate Brand Employees Live and Customers Buy

When employees believe in the brand, the company prospers.
Chris Wirthwein