Client Relationships

Growing a Business

5 Ways to Build and Maintain Strong Agency-Client Relationships in a Competitive Market

Strategies for marketing, advertising and PR firms to build solid, long-lasting client relationships — crucial for achieving high retention rates and revenue growth.

Leadership

How To Embed Your Client Needs into Your Business DNA

Integrating client feedback into the very fabric of your business operations will keep your clients returning for more.

Thought Leaders

Beware the Client from Hell — 4 Strategies to Salvage Your Client Relationships

When your clients make your life miserable, you have to decide if it's worth redirecting the relationship or just cutting ties and moving on.

Growing a Business

End the Hassle — How to Say Goodbye to Bad Clients

Don't get caught up with bad clients — think of your top clients as precious gems to be protected.

Growing a Business

Want to Onboard Like a Pro? Here are 5 Ways to Retain Good Clients and Staff

In my 15 years as a business owner, I've encountered a lot of success and failure when bringing aboard both new team members and new clients. Here are some pointers to increase your chances of positive outcomes and avoid negative ramp-ups when you're establishing new business relationships.

Leadership

How Leaders Can Strengthen Relationships with Their Customers and Stay Relevant

Customer relationships matter. Here's how we keep them strong even through uncertainty.

Leadership

6 Things to Do When a Client Loses Interest in Your Work

It happens to every freelancer at some point. A client changed focus or found someone whose work they like more.

Thought Leaders

What to Do If a Client Ghosts You

The unkind habit of "forgetting" to interact in a relationship has found its way into the business world. Here's how to handle it so you can address the situation or just move on peacefully.

Marketing

How to Develop Lifelong Clients

The too-often-overlooked art of customer retention (as opposed to acquisition) is pivotal to success in just about every business venture, and there are proven methods of honing it.

Marketing

Why Digital Marketing Is Just Like Dating

Don't expect to win on the very first ad or promotion; develop a relationship and get to know one another.

Growing a Business

Why I'm Industry Agnostic

When clients ask me what kind of industries my agency usually works in, I rarely give them the answer they want to hear.

Growing a Business

5 Tips for Improving Client Relationships

When you strengthen your relationships with existing clients, it increases the likelihood of repeat business and referrals, which sets you and your business up for long-lasting success.

Thought Leaders

When's the Best Time to Schedule a Meeting? It Depends Where You Live (Infographic)

A study from Doodle found major regional differences among people who are scheduling mealtime meetings.