Consumer

News and Trends

Designing with Empathy: How Intuitive Systems Are Transforming Consumer and Healthcare Experiences

A creative technologist with a background in business strategy, architecture, digital product design, and audio storytelling, Seth's career is built on one guiding principle: design is a form of care.

Business Models

'We Know Fans Best': How This Firm is Engineering a Sports Marketing Revolution

By combining analytics and entrepreneurial strategy, Two Circles is changing the future of sports and fan engagement.

Marketing

Entrepreneurs, Stop Selling Junk — The World Needs Us to Build Better and Earn Real Loyalty

Overconsumption driven by manipulative advertising campaigns is ruining our society. We are at a tipping point!

News and Trends

India to Power 6% of Global Trade Growth, Surging to Top 3: Report

India's compound annual trade volume growth rate is expected to rise from 5.2 per cent to 7.2 per cent, underscoring the nation's increasing significance in global commerce.

News and Trends

India on Track to Become World's Consumption Capital: Report

With more GenZs than the entire population of the United States, their spending power will be a defining factor in shaping India's economic trajectory

Marketing

6 Ways to Turn Your Audience into Loyal Buyers with Community Commerce

Embracing community-driven strategies can create lasting relationships that help your brand grow.

News and Trends

IFC Weighs USD 65 Mn Investment in A91 Partners' Third Fund

IFC, a member of the World Bank Group, plans to contribute USD 35 million in equity and an additional USD 30 million in co-investment.

Business News

3 Stocks Institutions Are Quietly Dumping

Institutions have been selling out of discretionary consumer names lately, signaling a loss of confidence in the underlying economy and spending.

News and Trends

IATA Predicts a Mix Bag For Global Airlines

Profitability of airlines is set to improve in 2025, however, growth will be limited due to supply chain issues

News and Trends

International Air Passenger Traffic To Witness 15-20% YoY Growth In FY2025; Global supply Chain Issues To Plague Industry

Although the passenger traffic would be in the positive for the rest of FY25, the industry will still be plagued by global supply chain issues

News and Trends

Rajya Sabha Debates Aviation Minister Naidu's Bill to Overhaul 90-Year-Old Aircraft Act

The Bharatiya Vayuyan Vidheyak, 2024, aims to align India's aviation sector with international conventions and best practices. It promises a more coherent regulatory environment to foster growth and ensure compliance with global norms, positioning India as a key player in global aviation.

Growing a Business

3 Ways Women Are Transforming Branding — and How Your Business Can Keep Up

The bottom line is that businesses should want to woo women consumers if they want to improve their bottom lines

News and Trends

India's PC Market Clocks Record Growth In 3Q24

India's PC market shipped an all-time high of 4.49 million units in 3Q24, according to IDC

News and Trends

The Growth Of Air Travel In India: Is Consumer Confidence Back?

Over 5 lakh domestic passengers took to the skies in a single day, marking a historic figure. Pricing competitiveness, festival season, weddings and an increasing disposable income fuelled the sector's growth