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More Posts on Credibility
It's technically against Wikipedia's rules. But that hasn't stopped this underground marketplace from thriving.
It's called social proof -- looking to others when you are unsure what to do.
Beware of "vanity metrics." weed out the duds and and land the right ones for your brand.
Instantly boost consumer trust with third-party awards, customer reviews and messages directly from your founder or CEO.
Credibility is the foundation of influence. Bombast is the wrecking ball of influence.