Customer Loyalty

Don't just chase profit. Helping customers change the world for the better creates loyalty and meaningful impact.

What builds true customer loyalty? We asked six leaders to share what made the most difference in their businesses.

A new survey reveals that nearly half of Gen Z check their email to avoid missing out. Here's how you can use that insight to write emails they actually want to open.

Holiday shoppers bring more than a spike in sales because they arrive with open minds, ready to connect with new brands.

Marketing can't buy trust — but showing up in your community can

To drive growth, companies should transform customer support from reactive to predictive and proactive. Using foresight, ethical data and strategic alignment can turn customer experience into a key competitive advantage.

Emotional branding is no longer enough. Today's consumers reward functionality, not just familiarity.

Learn how Busy Philipps built a trusted personal brand by embracing unfiltered honesty, turning vulnerability into influence and redefining what authentic connection looks like in the world of celebrity entrepreneurship and digital marketing.

By prioritizing responsiveness, transparency and efficiency, Sam Speno has cultivated a lawn care business that builds lasting customer relationships.

Most businesses are busy scaling. Few are making people feel anything. That's your edge.

Embracing community-driven strategies can create lasting relationships that help your brand grow.

This aspirational statement is more damaging to customer satisfaction and loyalty than you think.

To maximize peak season success, businesses should plan ahead, streamline operations, and prioritize customer retention — taking proactive steps now to ensure growth and efficiency during high-demand periods.

For startups with a strong foundation, here's how to discover and deliver new products and services that customers want.

Looking to keep your customers loyal? Here are the essential moments to focus on for retaining and expanding your customer base.

The New Jersey sub franchise has dialed in on strategies to serve customers in stores and online, as proven by its recent acquisition.

Here's how one type of affiliate marketing tool offers smaller online retailers an effective way to drive sales and compete with larger brands without substantial upfront costs.

Creating a seamless, personalized experience is just as critical as having a great product or service, if not more so — it's the key to winning customers and keeping them loyal.

When a brand does loyalty right, it's not just about loyalty. It's about belonging.

A customer-first business strategy that prioritizes exceptional service, empowers employees and leverages feedback can transform satisfied customers into loyal advocates, driving sustainable, long-term growth.

Discover how a service-oriented approach and attention to detail can drive long-term success in real estate and other industries.