Customer Loyalty: Page 8

Growing a Business

4 Ways to Give Your Customers More Control

No one likes to be told what to do. When you let your customers have it their own way, you might just have them for life.

Growing a Business

Why Baseball's Firings of Scouts Is a Cautionary Tale for Business

Today, successful teams like the Red Sox and the Yankees may analyze a potential player with analytics. But they also ask their scouts' opinions, as well.

Growing a Business

How CRMs Can Spark (or Continue) Fast Growth

Not long ago, customers controlled how and when they interacted with brands. CRM tools have finally put companies in charge of customer relationships.

Marketing

3 Essentials for Building a Loyal Customer Base

Contrary to popular belief, brand loyalty is alive and well -- but you do have to earn it first.

Franchises

Qualities You must have for a Successful Franchise Business

Establishing and growing a franchise business requires great effort that could sometime be a daunting task

Growing a Business

What NASCAR's Declining Popularity Can Teach Us About Responding to a Changing Market

In February last year, the Daytona 500, the NASCAR season opener, drew a Nielsen Rating of only 5.3. That was an all-time low.

Marketing

How to Keep Your German Customers Happy

Is expanding to Germany even worth it?

Cryptocurrency / Blockchain

3 Applications of Cryptocurrency Beyond Peer-to-Peer Payments

Digital currency isn't just a new way to pay; it's a new way to play the game of business.

Branding

4 Branding Lessons From Nike's Colin Kaepernick Ad

The initial outrage cost Nike some customers but sealed its relationship with a much larger, and growing, customer base.

Growing a Business

In Order for Your Business to Grow, You Need to Turn Down Customers

While it may seem counterintuitive, focusing on the right customers for your service or product is necessary for long-term success.

Science & Technology

Stop Trying to Build the Next Salesforce and Build User Value Instead

We're in the throes of a shift in the way applications are designed and consumed, and it is about to give the user even more power.

Growth Strategies

Five Customer Experience Mistakes (And How You Can Avoid Them)

With technological advancements placing newer and faster product alternatives at the fingertips of consumers across the globe, businesses can no longer rely solely on effective products for attracting and retaining customers.

Marketing

The How-To: Improving Customer Satisfaction With Digital Leadership

Improving customer satisfaction with digital leadership is not rocket science. But it takes time and commitment.

Marketing

How to Take Your Product From Something Customers Buy to Something They Can't Live Without

Here are four ways to help your business go the extra mile and become an integral element of someone's day.

Business News

How to Make Your Customers Feel Valued

When your customers feel valued, they stay loyal to your business.