Customer Relationship Management
The 3 Ways You Can be Certain Your Customers Feel Appreciated
They may not always be right, but you must listen. Not much to ask, really, and it doesn't cost a penny.
Pleasant Surprises Are the Best Customer Service
When you treat your customer as your friend, you know what they need even if they don't ask.
5 Good Reasons to Fire Your Worst Customers
Good customers are the lifeblood of any business and toxic customers are the bane of every business.
How to Prepare to Dazzle and Delight Your Customers This Upcoming Holiday Season
Wondering how you can boost sales and awareness in the coming months? Incorporate these ideas into your game plan.
Earning Customer Loyalty With a Discount Is Not the Same as Competing on Price
Cutting prices to stay in business is fatal but giving a good customer a break is just smart marketing.
3 Secrets to Closing More Deals by Using Compelling Case Studies
70 percent of B2B find case studies to be a critical tool. Are you one of them?
4 Winning Ways to Build Customer Loyalty
Providing an excellent experience for your customers will help you stay on top.
3 Tips for Winning the Loyalty of Your Customers
Making a personal connection with your customers is crucial if you want them to stick around.
The Secret to Long-Term Customer Loyalty Is an Easy Return Policy
Online businesses must plan for returns as a pillar of their brand's larger customer experience.
How to Overcome 5 Major Brand Trust Issues
You earn trust by being straightforward with your customers.
5 Lessons to Learn from T-Mobile CEO John Legere
T-Mobile benefits because of how its CEO presents himself.
The 5 Emotions That Drive Customer Loyalty
If you want a customer to be loyal to your brand, you need to establish a sense of familiarity.
Personalization Is Giving Customers What They Want Before They Demand It
Reallocate your savings from automation to deliver a better customer experience, based on personalization.
When Good Sales Promotions Go Bad
Murphy's Law offers the insight, but only the best managers act in anticipation to mitigate its effects. Here's how.
Phil La Duke
Starting a Business
Reprints & Licensing
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