Customer Loyalty

Customer Engagement

5 World Cup Strategies You Can Steal to Make Consumers Passionate Fans of Your Brand

Watch the World Cup for clues as to how you can drive direct-to-consumer growth.
Customer Loyalty

The One Customer Relations Tip You Need to Grow Sales

Eric Siu lays out why how your customers remember you makes a big difference to your business.
Community

How You Can Cultivate the One Thing Customers Truly Want

Every company wants to drive customer loyalty, but many neglect the fact that what customers want is community.
Customer Loyalty

Long-Term Customer Loyalty Starts (or Ends) With Your Earliest Interactions

You've spent years growing your product. Why throw all of that away by ignoring customers once they step through the door?
Customer Loyalty

5 Reasons Why Your Business Is Losing Customers

Ever think about why people keep buying iPhones, even though they're so darned pricey?
Email Marketing

Why You Shouldn't Be Afraid of Email Marketing

Ben Angel talks about the eventual great rewards the marketing format can offer.
Customer Relationship Management

4 CRM Hacks Every Entrepreneur Should Be Using

These hacks will help any entrepreneur improve customer service.
Corporate Social Responsibility

Small Businesses That Consider Social Impact Will See One to Their Bottom Line

Corporate social responsibility is gaining currency worldwide. The reasons are not far-fetched, but there is something in it for business owners, too.
Customer Retention

5 Customer-Retention Tools Will Help Ensure That Your Customers Keep Loving You

Want to become a rockstar at building a base of loyal customers? Retention is key. And tools can help.
Customer Relationship Management

Your Customers Have Trust Issues. Here's How to Reassure Them.

In this era of 'fake news,' show customers who you really are: Stay true to yourself. Get personal. Expose your vulnerabilities.
Customer Experience

Believing Any of These 4 Customer-Experience Myths Could Sink Your Brand

There's a reason why Adidas' Boston Marathon 'congratulatory' email didn't kill the brand.
Customer Engagement

Why Your Business Should Be More Like Trader Joe's

You don't need to take shortcuts to make profits.
Customer Service

To Go Up Against Larger Competitors, This Business Leader Provides a Personal Touch

Countryside Bank, a community bank with six locations, thinks creatively about customer needs.
Ready for Anything

You'll Find the Best Leads in That CRM Software Nobody Is Really Using

Quit making introductory offers to strangers and start engaging with past customers happy they did business with you.
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