Nathan Chan, the CEO and publisher of Foundr, shares social media growth strategies and tactics in this excerpt from the new book 'The Ultimate Guide to Instagram for Business.'
Media coverage for your crowdfunding project will help attract backing and build brand awareness. Learn how you can get the press interested in your project.
Campaigns that use videos have a significantly higher success rate and raise more money than those that don't. Find out what your videos should contain to bring in the backers
Crowdfunding is not a 'set it and forget it' proposition. Running a successful campaign requires being fearless in getting out and spreading the word about your venture.
It's very likely you'll need more money than you think to fund your business idea. Here's how to determine an amount that's not too high and not too low, but one that's just right.
Offering rewards -- iPad cases, dinner with the founders -- helps attract people interested in funding a new business. Here's a guide to fund-raising giveaways.