Entrepreneur Bookstore: Page 3

Starting a Business

The Basics of Buying a Business Opportunity

If you're thinking about buying a biz opp, this quick guide will tell you what you're getting yourself into.

Starting a Business

Should You Start a Business From Scratch or Buy an Existing Business?

Find out the pros and cons of two different strategies for being your own boss.

Starting a Business

How Much Time Should You Devote to Starting Your Business?

Read our expert advice on whether a part-time or full-time business is in your future.

Business Plans

The Ultimate Guide to Writing a Business Plan

These instructions will help you craft the best business plan possible, one section at a time.

Fundraising

How to Get Publicity for Your Crowdfunding Campaign

Media coverage for your crowdfunding project will help attract backing and build brand awareness. Learn how you can get the press interested in your project.

Fundraising

How to Use Video to Promote Your Crowdfunding Campaign

Campaigns that use videos have a significantly higher success rate and raise more money than those that don't. Find out what your videos should contain to bring in the backers

Fundraising

How to Spread the Word About Your Crowdfunding Campaign

Crowdfunding is not a 'set it and forget it' proposition. Running a successful campaign requires being fearless in getting out and spreading the word about your venture.

Fundraising

How to Set a Crowdfunding Goal

It's very likely you'll need more money than you think to fund your business idea. Here's how to determine an amount that's not too high and not too low, but one that's just right.

Fundraising

They Raised $1 Million and All I Got Was This Lousy T-Shirt

Offering rewards -- iPad cases, dinner with the founders -- helps attract people interested in funding a new business. Here's a guide to fund-raising giveaways.

Fundraising

10 Top Crowdfunding Websites

A look at the crowdfunding sites with the best track records that can be used to fund businesses.

Marketing

The 80/20 Rule of Sales: How to Find Your Best Customers

How you can focus on the customers who will buy the most from you.

Fundraising

Your Top 5 Crowdfunding Questions Answered

A crowdfunding expert answers the most frequently asked questions about this new way of raising startup funds for your business.

Fundraising

What You Need to Know About the New Equity-Crowdfunding Model

Entrepreneurs who list on equity-crowdfunding platforms will have an opportunity to raise serious capital. Learn how to manage new expectations, responsibilities and obligations to regulators and shareholders

Marketing

How to Turn Haters Into Raging Fans

Who says politics, religion or a controversial subject should be off limits for business owners? Find out why picking a fight can help power sales.

Starting a Business

Starbucks, Casino 'Whales' and the 80/20 Pricing Power Curve

By focusing on your customers who are willing to spend more money on your products, you'll increase sales revenue as you decrease sales efforts.