Finding Customers

Thought Leaders

3 Ways to Turn Your Customer Leads into Your Biggest Fans

Turning leads into fans isn't complicated. It requires setting the right expectations from the beginning and then exceeding them.

Starting a Business

This Salesman Was Unimpressed with a Local Pizzeria, So He Bought It — and Then Built A $20 Million Restaurant Business

Sometimes, your inner voice that says, "I can do it better" is right. Here are three pieces of advice from a restaurateur who wants you to find similar success.

Leadership

This Principle is the Secret to Making Your Customer Service Irresistible

Customers share a strong desire for recognition: to be seen, acknowledged and appreciated. If you incorporate this into your customer service approach, you're destined for success.

Marketing

Why This Business Metric is Crucial to Understanding Your Business

In the intricate tapestry of business metrics, CAC stands out not just as a measure but as a philosophy, guiding businesses toward both profitability and meaningful customer engagement.

Business Plans

5 Essential Elements of Your Industry Trends Plan

What you need to include in the market analysis section of your business plan.

Growing a Business

Its First Year, This Startup Struggled to Get 75 Clients. Five Years Later, They Have 18,000. Here's How They Did It.

Financial planning startup Facet knew they were targeting a huge untapped market. But getting clients wasn't as easy as they hoped.

Leadership

3 Expert Customer Service Language Tips to Never Forget

Follow this customer service advice on three customer service issues involving language.

Leadership

Your Customers Want to Text You — Why Text Messaging is the New Customer Service Channel Customers Love The Most

There is vast promise and power in this simple, often overlooked way of communicating back and forth with your customers.

Leadership

The Ridiculously Easy Guide to Internal Customer Service Training

Eight internal customer service training insights you can put to use at your company today.

Leadership

Understanding the 3 Tiers of Customer Service (and How to Get to the Top)

Where do you stand in terms of customer service? And how do you rise to the top? Here's how to prepare for sustainable bottom-line results.

Marketing

Spending the Most Really Does Win the Most Customers. Here's Why

Customers are the lifeblood of your business. You don't want to cheap out when it comes to customer retention.

Marketing

8 Effective Ways to Connect With Your Customer

Here's how you can stay ahead of the curve when connecting with customers in the digital age.

Business Ideas

Improve Click-Throughs and Show off Reviews for Your Business with This Tool, Now $59.99 for a Lifetime Subscription

This review consolidating service helps you find new customers easily.

Growing a Business

3 Surefire Ways to Extend Your Customer's Shopping Experience

When customers feel entertained, they stick around longer and spend time discovering more products and spending more cash.

Social Media

3 Ways to Authentically Brand Yourself as Customer Friendly

Three strategies to improve your customer experience and create a brand of CX excellence