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FMCG

Entrepreneurs

Fitting Square Pegs in Round Holes: The Joy of finding Product-Market Fit

The price leader in the industry will capture the market focused on price and the quality leader will gain market share of customers looking for higher-end products

What Made Samara Capital Invest INR 200 Cr in This Homegrown Skin Care Brand

In the late 90s in India, when other cosmetic brands of the time remained oblivious of the presence of millions of micro women entrepreneurs running beauty salons, this husband-wife duo laid the foundation of their cosmetic business, which today has a valuation of INR 300 Crore.

Indian Consumers are Increasingly Challenging the F&B Market in the FMCG Sector

Consumers' inclination towards healthy foods have triggered a boom in the Indian foods market and looks assuring for everyone from farmers to the end users

Indian Beverage Industry: Trends forecast 2019

The changing consumption pattern of Indians has a dominant effect on the increase in the growth of Indian Beverage sector

How Funding From Colgate-Palmolive Will Shape This Startup's Future

Bombay Shaving Company aims to establish themselves as premium aspirational brand in men's consumer care

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How these Biscuit Barons are Munching On a Pack of History

Earlier assumed as a sick man's diet, biscuits today have become break-time munchies.
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India's Largest Fabric Whitening Company Knows Consumer is King

Marketing gimmicks cannot make up for the quality of product, feels Ullas K Kamath
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This Entrepreneur Duo is Rewriting the Future of Grooming

Here are the two-bearded men from Ahmedabad, who are getting you attuned to keeping a beard as the norm of neo-civilization.
CEOs

The CEO Who Managed One of the Biggest FMCG Crises in Decades

The company rose like the phoenix from the ashes to become the market leader, yet again, in a short span of six months
CEOs

This Kurta-dhoti Clad CEO is Now Among the Richest

From being an Ayurveda practitioner in Himalayan villages to shaping up this FMCG company's success as its CEO is a story of a disciplined approach followed by Acharya Balakrishnan