Instagram

Social Media Marketing

7 Creative Ways to Boost Your Social Media Strategy

Develop a multichannel social media strategy that clearly articulates your brand voice, uses a mix of paid and organic means, and brings delight to followers.
Instagram

The Definitive Guide to Instagram Analytics: So Much More Than Just a Pretty Picture

Use the photo-sharing platform to track your customers and viewers. Then compile the Instagram analytics your business needs. Here's how.
Instagram

Instagram Promises to Quit Putting Old Posts Atop Your Feed

Instagram isn't switching back to a chronological feed, but the company is planning to roll out some changes to 'ensure that newer posts are more likely to appear first in feed.'
Social Media

March Madness Mystery: Why Are so Few Elite College Basketball Coaches on Social Media?

You would think college coaches would at least be on Instagram to help recruit players, but few bother.
Instagram Icon

Why Beauty Hack Guru Huda Kattan Turned Down a $185,000 Instagram Sponsored Post Deal

The makeup artist grew her audience by helping people overcome their beauty issues.
Instagram

How to Advertise Your Small Business on Instagram

Instagram advertising is a great way to get your business in front of new prospects.
Branding

Here's Why You Shouldn't Design Your Brand for Instagram -- and What to Do Instead

Here are steps entrepreneurs need to take to build a strong brand that outlives the Instagram moment.
Instagram

A 26-year-old Woman Racked up $10,000 of Debt After Trying to Become an Instagram Star -- and it Reveals a Huge Issue With the Platform

The quest for this picture-perfect lifestyle isn't only financially crippling for some -- recent studies have found that it's contributing to mental-health issues.
Instagram

4 Social Media Stars Explain How You Can Get More Instagram Followers

More importantly, these tech-savvy entrepreneurs break down how you can use your Instagram followers to grow your business.
Project Grow

How 2 Friends Quit Their Jobs and Pursued Their Dreams of Purple Ice Cream That Gets Thousands of Likes on Instagram

The founders of Soft Swerve in New York City discuss the creation of their signature product and how they keep customers coming back for more.
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