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Online Marketing

Marketing

How to Take Advantage of Interactive Marketing Right Now

Brands effectively using interactive-content marketing enjoy a steadily growing customer base.
Marketing

Influencer Marketing Is About Relationships, Not Buying Media

Buying media isn't a purely transactional activity.
Small Business Heroes

9 Business Ideas Under $1,000 You Can Run From Anywhere

Go ahead and pull out that swimsuit or leave the pajamas on, you can still be a successful entrepreneur without being tied to an office.
Gifs

How to Use GIFs in Your Marketing to Boost Engagement

GIFs have gone from something mostly teens once used on Tumblr to a cultural online staple today. Why not use them to enliven your social media?
Influencer Marketing

4 Influencer Marketing Secrets Entrepreneurs Need to Know

It's not just about celebrity status and followers
Small Business Heroes

This Suggestive Super Bowl Commercial Takes 'Food Porn' to a New Level

With its first-ever ad for the Super Bowl, frozen food company Devour follows a man addicted to 'frozen food porn' and his frustrated wife.
Online Marketing

How Ad Tech Entrepreneurs Can Combat Google and Facebook's Dominance

The best way to secure a share of the growing market? Avoid head-to-head competition with the duopoly and instead seek out new opportunities -- like these.
lifestyle entrepreneur

4 Essential Tactics for Building a Lifestyle Business

You have everything you need to build a successful lifestyle business.
SEO

5 Tips for Choosing Your Next SEO Firm

What to do (and what not to do) before inking your next SEO deal.
Marketing

4 Strategies to Supercharge Your Online Marketing

Develop content that makes sense for mobile consumption.
Small Business Heroes

9 of Last Year's Most Creative Marketing Ideas Can Help You Brainstorm for 2019

If you're looking to start a new marketing campaign, consider these successful ones from major brands.
Small Business Heroes

The Best Marketing Material Is Something Your Audience Would Miss If They Stopped Receiving It

How many people would reach out and wonder (or complain) if you didn't send out that next email blast?
Mobile Commerce

Customer Intent Has Changed. Have You?

With mobile capabilities in hand, consumer interest can shift to intent almost immediately.