Online Marketing

Marketing

6 Essential Influencer-Marketing Truths Every E-Commerce Brand Should Know

More than a few companies have been burned by the wrong approach. Make sure yours isn't one of them.

				
5 Can't-Miss E-Commerce Personalization IdeasIt's time to move beyond mere product recommendations.

				Syed Balkhi
			
					|			4 min read
			
The Underrated Power of LinkedIn Content CreationSix tips to gain visibility and create sales.

				Aimee Tariq
			
					|			5 min read
			
Why Meta Tags Are Still Relevant to SEO - and the Best Way to Use ThemIf you include quality keywords in your meta tags, Google is more likely to list your site higher in web search results.

				Brian Hughes
			
					|			4 min read
			
Marketing Is Still an Art (and a Science)A case study that proves marketing is more than just a data-driven process.

				George Deeb
			
					|			6 min read

More From This Topic

Branding

A 5-Step Guide to Revamping Your Brand Consistency (and Boosting Customer Trust)

Here's how brand consistency can help you put competitors in your rearview mirror.

Katie Lundin | 7 min read

Growth Strategies

3 Common Mistakes That Can Wipe Out Your Online Course's Profits

Don't panic. We'll also show you how to fix them.

Imran Tariq | 6 min read

Technology

Why (and How) You Should Optimize Your Website for Voice Search

It's essential that businesses invest in optimizing their sites and apps for the trending tech.

Michael Georgiou | 8 min read

Growth Strategies

4 Reasons Why Social Proof Is Essential to Building Your Brand

From establishing credibility to creating consumer trust, demonstrating every interaction matters.

Maleeka T. Hollaway | 4 min read

Digital Marketing

How to Improve Your Financial Advisory Firm's Marketing

To get in front of more qualified prospects, follow these three steps.

The Oracles | 5 min read

Marketing

5 Simple Steps to Recover a Disabled Facebook Ads Account

Compliance, consistency and accountability are key to maintaining this essential marketing tool.

Martin Smith | 5 min read

Marketing

3 Marketing Lessons from Bed Bath & Beyond's 'Offline Shopping' Ad

The retailer's brick-and-mortar pitch should resonate with all businesses.

Gregg Schwartz | 4 min read

Marketing

How to Get Influencers to Promote Your Brand

Jersey Champs founder Sean Kelly explains how he's leveraged influencers for massive growth.

Jonathan Jeffery | 5 min read

Office Space

How Mailchimp's Headquarters Fuels Creativity

The online marketing company encourages its employees to think way, way outside the box.

Hayden Field | 4 min read

Technology

4 Video Platforms Attempting to Challenge YouTube's Dominance

For independent creators unhappy with YouTube's algorithms, here's a quartet of video platform alternatives.

Jonathan Jeffery | 4 min read

Online marketing, also called digital marketing, is the process of using the web and internet-connected services to promote your business and website. There are a number of disciplines within online marketing. Some of these include social media, search engine marketing (SEM), search engine optimization (SEO), email marketing, online advertising and mobile advertising.