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Online Marketing

How to Make Positive Changes to Your Marketing Process
Marketing

How to Make Positive Changes to Your Marketing Process

Here are five powerful ways to breathe new life into your marketing
Reshu Rathi | 5 min read
Need to Establish Trust With Your Audience? Leverage Social Proof.

Need to Establish Trust With Your Audience? Leverage Social Proof.

You can't be the only one talking about how great your brand is -- leverage testimonials and reviews to increase audience buy-in.
Terry Rice | 2 min read
Facebook: Stop Censoring Hemp

Facebook: Stop Censoring Hemp

Hemp is legal in America but banned from Facebook.
Colleen Keahey Lanier | 4 min read
Planning a Digital Marketing Promotion? Take This Website Speed Test First.

Planning a Digital Marketing Promotion? Take This Website Speed Test First.

Google estimates that 40 percent of people will leave a mobile site that takes longer than three seconds to load. How long does yours take? Find out now!
Terry Rice | 4 min read
5 Ways to Optimize and Accelerate Your LinkedIn Company Page in 2019

5 Ways to Optimize and Accelerate Your LinkedIn Company Page in 2019

Here are the top five ways that companies can optimize a company page on LinkedIn in 2019.
Melanie Goodman | 4 min read

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Is Your Brand Tailoring Messages or Stalking Consumers?
Marketing

Is Your Brand Tailoring Messages or Stalking Consumers?

Personalized marketing is all the rage, but how can you walk the line between creepy and on point? The answer lies in context, input and choosing the right channel.
Tiffany Delmore | 6 min read
6 Steps to Building a Successful Online Drop Shipping Business
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6 Steps to Building a Successful Online Drop Shipping Business

Want to start a drop shipping business? Here's how.
Jonathan Long | 7 min read
This Is How You Build an Effective Conversion Rate Optimization Strategy
Online Marketing

This Is How You Build an Effective Conversion Rate Optimization Strategy

Billions of people are online but they have at least 1.6 billion websites besides yours to choose from.
Harry Kabadaian | 7 min read
Look Out for These 5 Signs of Black Hat SEO
SEO

Look Out for These 5 Signs of Black Hat SEO

Black hat SEO techniques will hurt your rankings and your business. Here's how to spot them.
Scott McGovern | 7 min read
10 Tips for Creating Landing Pages That Convert the Most Prospects
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10 Tips for Creating Landing Pages That Convert the Most Prospects

Once you've attracted prospects to your website, you need a way to get them to pull the trigger and buy. These 10 tips help them do just that.
Robert W. Bly | 6 min read
'Influencer Fraud' Costs Companies Millions of Dollars. An AI-Powered Tool Can Now Show Who Paid to Boost Their Engagement.
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'Influencer Fraud' Costs Companies Millions of Dollars. An AI-Powered Tool Can Now Show Who Paid to Boost Their Engagement.

The influencer marketing industry is projected to be worth $5 to $10 billion by 2020, but research shows up to 24 percent of influencers have falsely manipulated their engagement numbers.
Hayden Field | 8 min read
7 Reasons Why SEO Matters for Every Startup
SEO

7 Reasons Why SEO Matters for Every Startup

No matter how lean your startup, you can at least afford do-it-yourself SEO.
John Boitnott | 6 min read
Forget Fake News -- It's Fake Traffic You Need to Worry About
Online Marketing

Forget Fake News -- It's Fake Traffic You Need to Worry About

One dollar of every three spent advertising online is lost to ad fraud.
Serenity Gibbons | 7 min read
3 Simple but Effective Strategies to Create Consistent Income Online
Online Business

3 Simple but Effective Strategies to Create Consistent Income Online

Consistency is more reliable than inspiration.
Kimanzi Constable | 4 min read
The Hands-Off Method of Online Marketing That's Both Fast and Easy
Online Marketing

The Hands-Off Method of Online Marketing That's Both Fast and Easy

You don't have to do all the work yourself when it comes to marketing your passive income site. That's where affiliate marketing comes in.
Nightingale-Conant | 6 min read
Online Marketing

Online marketing, also called digital marketing, is the process of using the web and internet-connected services to promote your business and website. There are a number of disciplines within online marketing. Some of these include social media, search engine marketing (SEM), search engine optimization (SEO), email marketing, online advertising and mobile advertising.