Personal Branding
Why Every Athlete Should Think Like a Startup Founder
Whether you're a high-profile star or a lesser-known athlete, thinking like a startup founder can unlock long-term financial stability, emotional fulfillment and career longevity.
6 Ways to Subtly Refresh Your Brand and Can Keep Your Business Relevant
Even as your offer changes, your brand has to stay the same – true to the established identity that attracted guests in the first place.
Stop Letting Others Define You — Here's How to Take Control with a Bold Personal Brand
Here's how to build an authentic, powerful personal brand that sets you apart and positions you for long-term success.
How Corporate Social Responsibility Can Help Build a Positive Brand Image
A positive brand image is vital in today's work culture of very discerning consumers who are not shy about vocalizing their concerns about companies' ethics and practices. An informed and selective public wants to do business with businesses that are socially responsible. Here's how you can prove you are.
How to Build a Personal Brand Like Simon Sinek, Brené Brown and James Clear
Thought leaders like Simon Sinek and Brené Brown became known for one big idea, which helped them build authority and trust. By honing in on your unique strengths, accomplishments, and experiences and staying consistent, you can establish yourself as a go-to expert in your niche.
3 Steps You Can't Miss When Growing Your Business
There are many missteps you can take when growing your business, but there are also important steps you need to take. Don't miss one.
5 Types of LinkedIn Content to Level Up Your Personal Brand as a Thought Leader
Elevate your personal brand on LinkedIn with these five types of content.
Why Having A Strong Brand Isn't a Luxury — But a Necessity for Business Success
Thomas Edison did not invent the lightbulb. Many people believe he did due to successful branding and narrative-building.
Do You Know Your LinkedIn SSI Score? Here's How to Find It and Why It Matters for Your Branding
Your LinkedIn SSI score is a key measure of how effectively you're building your personal brand and growing your network.
Why Personal Branding Matters More Than Ever for Successful Entrepreneurs
In the dynamic and highly competitive business world, personal branding has emerged as a critical tool for entrepreneurs looking to stand out, build credibility and attract opportunities.
How I Redefined My Success as an Entrepreneur With These 3 Questions
Success is such an arbitrary concept. It looks different for everyone. For me, these 3 questions helped redefine what I wanted from my business, and what it would take for me to feel truly successful.
5 Key Personal Branding Lessons From the Harris-Trump Debate
The Harris-Trump presidential debate offers us all unexpected lessons in personal branding. As entrepreneurs and leaders of our organizations, learning how to build and manage our perception is key.
How Brands Can Embrace Authenticity in a World Craving Transparency
People are craving something real. For brands, this means being authentic and trustworthy is more important than ever before.
How to Optimize Your LinkedIn Profile in 6 Easy Steps
LinkedIn offers a vast array of configuration options, most don't take advantage of all of them, overlook many and fail to optimize the sections they do use. This article covers a number of high-visibility key areas along with suggestions of how to get the most out of them.
How to Create a Winning Email Marketing Strategy to Increase Brand Loyalty and Boost Sales
Email marketing can boost awareness and sales for your startup. Here's how to create a strategy that works — and avoid costly mistakes.