Pricing

Run a Better Business

Quick: What's 15 Percent of $129?

Business is mainly about numbers. If you don't understand that, you have more than a math problem to solve.
Pricing

5 Strategies of 'Psychological Pricing'

Forget that '$100' pricetag. Try '$99.99' instead.
Uber

Uber to Make Surge Pricing Less Obvious

Upfront fares are currently rolling out to an number of U.S. cities, though Uber didn't detail a timeline for how long it would take all riders to benefit from the new tweak.
Selling

It's Sell or Die Because Sales Are the Lifeblood of Every Company

It may not be brain surgery, but done right, sales is a practice like medicine or any other profession. Learn it. Practice it.
Innovation

You Need to Immediately Stop Believing These 5 Product Innovation Misconceptions

Don't launch your new product before you have a full grasp of how to monetize it.
Whole Foods

New Whole Foods Chain 365 Faces Tough Mission: Cut Prices Without Being 'Cheap'

The chain, which debuts in Los Angeles' Silver Lake neighborhood, is critical to Whole Foods.
Retail Businesses

Here's a Great Way to Wake up Your Stagnating Retail Brand

Compete directly with consumer-direct manufacturers. Like it or not, it's the brave new economy that will shape our industry.
Pricing

3 Lessons About Setting Your Price Learned From a Vegas Prostitute

Every entrepreneur -- whatever his or her business -- needs to understand the essentials of how customers decide what is worth what.
Labels

FCC's Broadband 'Nutrition' Labels Aim to Clarify Speed, Price

Internet services will soon have a label with a breakdown similar to the nutrition facts on groceries.
Apple

The One Surprise From Apple's Event Yesterday

About a half-hour into its sales pitch, the company announced the long-rumored iPhone SE, with one notable feature.
Freelance

3 Ways to Price Your Work for Your Freelance Writing Business

Smart tips for setting the best rates in order to help your freelance writing business succeed
Take It From The Pros

When Mapping Your Growth Don't Assume Price Is Your Big Weakness

Price is the easiest way to compare your product with the competition but it's just one consideration for your potential customers.
Take It From The Pros

3 Ways Offering Something for Free Can Actually Make You Lots of Money

Here's why those operating in software or on the Internet should zero in on "thinking zero" to get a leg up on competitors.
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