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Take back your power and get to work building the business that leads to freedom in every area of your life.
The least nudge is often all that is needed to get a wavering customer to purchase.
The most fun you can have in business is making money doing the right thing for every customer.
It's not one-size-fits-all.
Customers often talk cost when they have vague concerns about the product. Your job is to find out and solve the real problem.
The "decoy effect" introduces a "useless" price. Think about it during your next outing at the movies.
Stick with appealing to a niche audience before building out. Here are three ways how.