The Secret to Recovering From a Negative Customer Review
It's hard to prevent your business from ever making a mistake (or a consumer from thinking so) but here's what to do when your firm is called out online.
An Al Roker Segment Couldn't Match the Marketing Power of This
While a celebrity endorsement could generate some interest, leveraging bloggers has even more power.
The Sweet and Simple Marketing Lesson From 'House of Cards'
You don't need data to prove that product demonstrating works. All you need is an audience and BBQ ribs.
Ready To Launch
Why Startups Launch in 'Stealth Mode' and Others Don't
The pros and cons of operating under stealth mode before launching a company.
Questions Startups Must Ask Their Most Engaged Users
Answers to these questions can help you determine your product's core value to customers.
Megan Rose Dickey
Smartphones That Can Power Up Your Productivity
Need backup? The smartphone is your new personal assistant.
John Patrick Pullen
Go Guerrilla: A DIY Guide to Product Launches
Find out how one social media whiz launched his own guerrilla campaign that catapulted his book to the No. 2 spot on Amazon.com's business list.
Barbara Findlay Schenck
Review: Mini Computers for Business
The newest miniature desktop PCs are priced right, easy on your utility bill and really pack a wallop.
Mindjet Connect Helps Small Businesses Visualize and Manage Projects
When a to-do list just won't cut it anymore, this Web-based tool helps you organize and visualize the tasks required to fulfill projects.
Sony's New Z Series Laptops Offer Lightweight Power
At about half-an-inch thick, they come with a portable external docking station loaded with added memory and processing capabilities.
Ortery 'Studio' Streamlines Inventory Photography
With ample lighting and smart software, this desktop booth can produce professional-quality images of your products.
Tracking Small Business Data with Adobe's FormsCentral
To corral the massive amounts on business information you get each day, Adobe helps you create customized forms.
Google's Chromebook: The Great and the Not So Great for Your Business
The new notebook computer isn't for everybody, but our reviewer has become a fan after using it for several weeks.
Bringing a 4G Wireless Network into Your Office
Your cloud connection is more important than ever. This new 4G office router could be the backup you need.
Starting a Business
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