Product Reviews - Page: 3

The Loudest Consumers Don't Always Represent the Majority

Almost every company has its critics, and now they have access to social media and comment sections.

Carol Roth

· 3 min read

6 Steps to Control Your Merchant Reputation on Amazon

Staying on top of feedback should be a top priority when dealing with the online retailer.

Jay Lagarde

· 6 min read

Consumers View 5-Star Reviews as Too Good to Be True

Northwestern University's Spiegel Research Center analyzed how user reviews affect consumer purchasing decisions, and what they found may surprise you.

Catherine Clifford

· 2 min read

Amazon Is Overhauling Its Reviews System to Make It Much More Useful

The e-retailing giant's reviews system can have a big impact on buying decisions, but it's not as accurate as it could be.

Killian Bell

· 3 min read

A Surprising and Unlikely Place to Look for Product Ideas

When you invent with the market in mind, you set yourself up for success.

Stephen Key

· 3 min read

Amazon Sues Alleged Sellers of Bogus 5-Star Product Reviews

Beware peddlers of lies. The ecommerce goliath is dropping the legal hammer on four sites it claims hawk fake positive product reviews.

Kim Lachance Shandrow

· 3 min read

Here's What People Are Saying About the Apple Watch

With consumers able to order the Apple Watch starting this Friday, we wanted to know what reviewers had to say about the company's latest offering.

Laura Entis

· 5 min read

Ask These 7 Questions to Get the Honest Feedback You Need

Friends and colleagues will be politely reluctant to tell you your product has problems, unless you ask in a way that makes it safe to be honest.

John Boitnott

· 6 min read

8 Steps for Dealing With Angry Customer Complaints

How an early morning exercise session lead to a new understanding of managing aggressive feedback.

Peter Gasca

· 5 min read

This Startup Wants to Make Shopping Online Even Easier

The founders of Skipstone aim to make product reviews over video more accessible and much more reliable.

Jason Fell

· 3 min read

The Last Thing You Want Your Customers to Do: Think

If you want to boost sales on your website, hold back product information from your visitors.

Liraz Margalit

· 7 min read

5 Predictions About the Growing Power of Online Customer Reviews

The influence of a single customer's opinion will continue to grow in sync with the pervasiveness of social media.

Tomer Tagrin

· 6 min read