Get All Access for $5/mo

The Secret to Getting a Popular Blogger to Review Your Product Here is an email template that will not only help land a product review, but also have the blogger share it with their massive audience.

By Ramit Sethi Edited by Frances Dodds

Opinions expressed by Entrepreneur contributors are their own.

Shutterstock

Popular bloggers are bombarded with pitches and emails, sometimes hundreds in a single day. As an entrepreneur, how can you cut through the clutter and get your product in front of the right person, at the right time?

At GrowthLab.com, where entrepreneurs go to launch and grow their online business, we've seen thousands of product pitches. Most are unfocused and rambling. They try too hard to be clever instead of getting right to the point. Don't be that person.

Related: You Don't Have to Be Patti LaBelle to Score a Viral Product Review Video

Here's an email script that shows the right way to get a blogger's attention. You'll notice several things. First, he gets right to the point in the second paragraph. Second, he personalizes the message with a call out to the blogger's work (with a page number). Finally, he adds credibility with a link to his success stories.

Related: You Just Got a Bad Media Review. Now, What?

Check out the email script below.

Ramit Sethi

Founder of I Will Teach You To Be Rich

Ramit Sethi is a New York Times bestselling author and CEO of I Will Teach You To Be Rich.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Leadership

From Crisis to Control — How to Lead Effectively in High-Stress Scenarios

From the eye of the storm to the heart of leadership: How BELFOR's Sheldon Yellen's approach to the disaster recovery industry is revolutionizing resilience in business.

Business News

Southwest Airlines Is Switching Up Its Boarding Policy and Assigning Seats for the First Time Ever

The airline, known for its unique open seating model, will assign seats for the first time in company history.

Growing a Business

You'll Never Satisfy Your Customers — or Grow Your Business — Without Doing These 3 Things

Customer feedback can be used to drive sustainable growth. Here are three approaches to how you can move past measurement to drive improvement and ultimately grow your business.

Growing a Business

5 Lessons Nonprofit Leaders Can Learn from Big Tech

Nonprofits can do more good by adopting a few key lessons from tech companies — like focusing on efficiency and using data for strategic decision-making.

Operations & Logistics

3 Reasons Why Your Business Should Start Digitizing Payments

Customers will continue to demand more digital payment options and expect convenience, security and simplicity — and businesses will need to adapt or struggle.

Business Solutions

Amp up Productivity with MS Office 2021 for Just $60

Unlock the full potential of your business with a lifetime license to the suite of beloved apps.