Public Relations

Press Coverage

How to Attract the Kind of Positive 'Press' That Also Boosts Your Bottom Line

Donations. Green Initiatives. Even building wells in Africa can get your company the positive attention you crave.
Public Relations

4 Tips for Hiring the Right PR Agency

Look for skills specific to your business needs.

3 Fast Ways To Get Good Press

Whether you're a publicist or a brand ambassador, these tips will improve your chances of getting your emails returned.

How This College Dropout Created a Fast-Growing But 'Culture-First' Hollywood PR Agency

As founder and CEO of Metro PR, Tess Finkle has built a business that serves its clients and employees alike.
Public Relations

16 Tips to Succeed With Organic PR Outreach

Know what reporters pay attention to.
Publicity

Positive Publicity Boosts Your Startup's Chance for Success

Investors, customers, even employees become enthusiastic when your company garners visibility in the media. And it doesn't take an expensive PR firm to get it, either.
Public Relations

4 Tips to Launch Your First Effective PR Campaign

When you dive into public relations, the spotlight will be on you.
Franchises

3 Things Franchises Should Know About Hiring a PR Firm

Be honest about your expectations, explore multiple firms and above all, trust your gut.
Branding

How 2 Entrepreneurs Are Helping Brands Make Millions

Gwen Wunderlich and Dara Kaplan share how their new podcast is motivating entrepreneurs to make a mindset shift to make more money.
Public Relations

Pitching 101: Reaching Out to the Media and Getting Them to Bite

Increase your success with the press by following this advice on pitching your business story.
News and Trends

3 Takeaways From a Young Company's International Media Tsunami

Did you hear about the guy who starting walking 20 miles to work and was rewarded with a car? Of course you did!
Social Media Tips

Small Business Strong: How to Effectively Take a Stand on Social Media

Listen before speaking out, and prepare your people in advance for dealing with controversy.
Interviews

5 Steps to Help You Prepare for a Challenging Press Interview

The next time you are confronted with a press interview that could go wrong, follow these simple steps to deliver the right message

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