Public Relations

What Communicators Can Learn From Martin Luther King, Jr.'s 'I Have a Dream' Speech
Leadership

What Communicators Can Learn From Martin Luther King, Jr.'s 'I Have a Dream' Speech

Looking back on the lessons in one of the greatest speeches in American history.
David Murray | 7 min read
The Dangers of Overpromising and Under-Delivering

The Dangers of Overpromising and Under-Delivering

Seven potentially perilous outcomes of making careless assurances.
Jonathan Herrick | 7 min read
Your Personal Brand Is Just as Important as Your Business Brand

Your Personal Brand Is Just as Important as Your Business Brand

Founders can benefit from making themselves more accessible as their company grows.
Haley Hoffman Smith | 4 min read
6 Unique PR Tactics That Drive Growth and Sales

6 Unique PR Tactics That Drive Growth and Sales

A productive public-relations strategy can establish authority, social currency and growth.
Andrew Medal | 5 min read
How to Write a Winning PR Pitch

How to Write a Winning PR Pitch

A three-step guide to gaining meaningful journalistic coverage.
Deborah A. Geiger | 3 min read

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'Developing a Vocabulary That Will Be Understood': The Havas Approach to Cannabis Marketing

'Developing a Vocabulary That Will Be Understood': The Havas Approach to Cannabis Marketing

You can learn a lot from the French multinational advertising and PR giant.
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How Cameo Survived a Public Relations Nightmare
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How Cameo Survived a Public Relations Nightmare

By confronting the issue head-on, the startup regained its customers' trust.
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Here's How This PR Maven Balances Deadlines, Family Life and Uncertainty
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How do you deal with the unforeseen challenges of running a business?
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An Undercover Investigation Exposed Horrible Animal Abuse at a Coca Cola-Affiliated Dairy Farm
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Activists filmed several instances of abuse at Fair Oaks Farms in Indiana.
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5 Highly Effective, Time-Saving Ways For Founders To Get Free PR
Public Relations

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Stop! Step away from that press release, and instead consider ... video.
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