Public Relations
News and Articles About Public Relations
Make More Happen ![Nina Zipkin]()
3 Brand Building Secrets From Beauty Expert Michelle Phan
Remember, you're a human being, not a collection of images and posts.
Public Relations
4 Tips for Handling a Delta-Sized Customer Experience Debacle
Learn from Delta's crisis communications strategy.
Marketing Bootcamp ![Ray Hennessey]()
Your Hashtag and Your Brand Go Hand in Hand
Social media campaigns fail all the time. The culprit? Hashtags are too often just an afterthought.
Public Relations ![Aishwarya Iyer]()
7 Tips for Getting Your Money's Worth Now That You've Hired a PR Firm
Your PR firm will be a creative engine for your company, once you have built a productive relationship.
Marketing Bootcamp ![Jonathan Long]()
Why 'Dancing With the Stars' Should Replace Ryan Lochte -- With Me
Bringing the embattled Olympic swimmer onto the show is a shameless attempt to boost ratings.
Marketing Bootcamp ![Steve Young]()
5 Tiny PR Hacks to Boost Your Startup's Exposure
These PR hacks will work for you because they're not focused on you, they're focused on the journalists you're targeting.
Marketing Bootcamp
6 Do-It-Yourself PR Tips for Small Businesses
If you're a small business, doing your own PR is all about crafting pitches and getting them to the right people.
Make More Happen ![Jim Joseph]()
Scared for Your Reputation? The Crime Is Seldom as Serious as the Cover Up.
Ryan Lochte is merely the latest in a very long line of people who made their problems much, much worse by lying for fear of the truth.
Disruption ![Federico Re]()
Being Daring And Disruptive Is How Great Pioneers Conquer Their Industry
Every aspiring entrepreneur or pioneer has the power to leave an imprint on society and within their industry for future generations.
Make More Happen ![Derek Newton]()
So, What's a Brand Ambassador and Why Are They Important?
Nobody does sales better than anybody who has bought a product and is raving about it to their friends.
Crisis Management ![Brenton Hayden]()
Managing a Crisis to Avert #Majorfail
Having an airtight crisis response plan in place can help mitigate even the worst disaster.
Marketing Bootcamp ![Melissa DiGianfilippo]()
'Trumping' Bad Press: 5 Reasons to Listen to Your PR Team
With Donald Trump's controversial statements flooding news headlines, business owners and spokespeople are becoming more aware of just how much their representation in the media can affect the way they are viewed in the public sphere.
Marketing Bootcamp ![Jessica Herrin]()
The 3 Best Ways for Your Business to Get Early Exposure
Jessica Herrin, the founder of Stella & Dot, offers up tips on how to build brand awareness early on -- and hopefully gain customers.
Marketing Bootcamp ![Craig Cincotta]()
10 Principles for Creating an Effective Public Relations Plan
Principles are less about what to do than they are about how to do it. Adopt these precepts and prosper.
