Public Relations

It's Easy to Cut Your Marketing Budget in a Rocky Economy — But That's a Bad Idea. Here's How to Save Money on Your PR Strategy.

Slashing your marketing budget won't help your business, it'll slowly kill it. Here's how to work with your marketing or PR agency to reduce costs while maintaining your competitive edge.

Tara Coomans

Startups are Making These 3 Mistakes in Their Marketing Strategy. Here's How to Avoid Them.

If you have found a startup, you understand that marketing is challenging. Learn from these common PR mistakes and how to avoid them in 2023.

Jaxon Parrott

Break Through the Noise: 5 Hacks to Boost Your Public Relations Efforts in a Noisy Digital World

The digital age of marketing is saturated with ineffectual marketing asking for your attention and failing to make an impact. Follow these effective public relations hacks to stand out from the crowd.

Why You Need A PR Agency and How to Choose One Wisely

A good PR agency will help you with all aspects of your business. They can help you with your media presence, brand awareness and your ability to connect with your target audience before they start shopping around for options.

3 Reasons Why the Whole Team Needs to Be Part of Your PR Strategy

A shared understanding of your organization's communications strategy will enable your full team to hit more goals, contribute to business-boosting narratives and feel confident in times of tumult.

David Martin

5 Ways You Can Get Publicity in 5 Minutes

Here's how you can leverage the latest PR trends to help you sell.

Adrian Falk

Need PR Wins? Think Into the Future First

Public relations is a long game, and the most successful plans begin with the end in mind.

David Martin

Why a Good Digital PR Strategy Is So Important

Adding digital PR to your outreach strategy is a win for your brand and your bottom line.

Adam Petrilli

3 Myths About PR in Asia Debunked

The Asian market in the post-Covid world may look lucrative. But to unlock its business potential through PR, it is time to clear the misconceptions.

Brian Yeung

How to Make Your Clients Love Working With You

Managing clients isn't about fast hookups. Aim for more long-term (and more profitable) pair bonding.

Jonathon Narvey