Rappers

Project Grow

How Danielle Bregoli (AKA the 'Cash Me Outside' Girl) Turned Viral Infamy Into a Million-Dollar Career

She went from minor Dr. Phil guest to highly successful rapper and influencer.

'People Don't Understand What They've Never Seen': 7 Quotes From Rapper T-Pain on Entrepreneurship

The Grammy Award-winning artist's latest venture: a television show for entrepreneurs. Here's some of his best advice.

Meet the Two YouTubers Behind Epic Rap Battles of History, Which Has Racked Up More Than 2.9 Billion Views.

They've dreamed up rap battles such as Barack Obama vs. Mitt Romney, the Mario Brothers vs. the Wright Brothers and everything in between.

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Rappers

Chance the Rapper Bought Local News Site Chicagoist -- and Announced It in a New Song

The rapper announced his purchase of the local Chicago news site in the lyrics of a track released Wednesday, 'I Might Need Security.'
Rappers

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Nahmir's branding strategies reflect an intuitive understanding of how entrepreneurship can be applied to the rap world.
Branding

Kanye West's Most Controversial Moments

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Success Stories

Rapper Nipsey Hussle: From Gang Life to Self-Made Millionaire

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Streaming

Highly Paid 'Fortnite' Streamer Breaks Twitch Records With Help From Drake

'Ninja' saw more than 635,000 people watch his stream with Drake and Travis Scott.
Musicians

3 Startup Lessons From Hip Hop Entrepreneurs

From Nipsey Hussle, to Jay-Z, to Dr. Dre, rappers are showing how they can think bigger than just bars and hooks.
Growth Hacking

Soulja Boy Is the OG Growth Hacker

The rapper built his career from scratch through clever digital strategies.
Celebrities

Hip-Hop Icon Timbaland to Entrepreneurs: 'Follow You, Believe in You and Don't Let Hard Times Harden You'

We literally felt the power of the Grammy-winning rapper-producer''s latest project and picked his brain for business tips between organ-jiggling vibrations.
Viral Marketing

Why Every Entrepreneur Should Study Lil' Dicky

This unlikely rapper's ability to create one viral video after another is anything but accidental.
Marketing

4 Marketing Lessons From Pop-Culture Writer Shea Serrano

Marketing your first book, a new product or a catchy feature? Build an online following first. Say, you could even spread the word via rappers.