Rappers: Page 2

Growing a Business

4 Ways Rapper YBN Nahmir Built a Brand That Has Disrupted the Rap Scene

Nahmir's branding strategies reflect an intuitive understanding of how entrepreneurship can be applied to the rap world.

Branding

Kanye West's Most Controversial Moments

Is the outspoken musical genius destroying or helping his personal brand?

Starting a Business

Rapper Nipsey Hussle: From Gang Life to Self-Made Millionaire

Andrew Medal sits down with rapper Nipsey Hussle to discuss how gang life catapulted his success, his latest album 'Victory Lap' and his various businesses, including a blockchain-specific startup.

Business News

Highly Paid 'Fortnite' Streamer Breaks Twitch Records With Help From Drake

'Ninja' saw more than 635,000 people watch his stream with Drake and Travis Scott.

Thought Leaders

3 Startup Lessons From Hip Hop Entrepreneurs

From Nipsey Hussle, to Jay-Z, to Dr. Dre, rappers are showing how they can think bigger than just bars and hooks.

Growing a Business

Soulja Boy Is the OG Growth Hacker

The rapper built his career from scratch through clever digital strategies.

Thought Leaders

Hip-Hop Icon Timbaland to Entrepreneurs: 'Follow You, Believe in You and Don't Let Hard Times Harden You'

We literally felt the power of the Grammy-winning rapper-producer''s latest project and picked his brain for business tips between organ-jiggling vibrations.

Growing a Business

Why Every Entrepreneur Should Study Lil' Dicky

This unlikely rapper's ability to create one viral video after another is anything but accidental.

Marketing

4 Marketing Lessons From Pop-Culture Writer Shea Serrano

Marketing your first book, a new product or a catchy feature? Build an online following first. Say, you could even spread the word via rappers.

Marketing

This Might Be the Weirdest Promotional Video You've Ever Seen

HTC jabs Apple and Samsung in this hilariously awful rap video.

Franchise

6 Rappers Who Are Also Franchisees

As Wiz Khalifa allegedly eyes a Nando's chicken franchise, here are six other rappers who can help guide him on his foray into franchising.