Super Bowl Ads

Business News

These 5 Brands Had Super Bowl Parties that Cost Almost as Much as Buying a 30-Second Commercial During the Big Game

We went to Las Vegas for Super Bowl weekend to see what the big brands were up to — and it did not disappoint.

Marketing

Why Super Bowl Commercials Are the Ultimate Marketing Play

By studying the tactics of the most impactful Super Bowl ads of the past, companies can strategize how to appeal to audiences of the future.

Business News

Bud Light Leans on Humor, Wants to Bring 'Irreverence Back' With New Super Bowl Commercial: Watch

The 60-second spot called "Easy Night Out" will play during Sunday's big game and is meant to win back the company's core customers.

Business News

The 2023 Super Bowl May Be Over, But These 4 Commercials Made the Biggest Impact on Consumers

Michelob Ultra saw the highest increase in consumer demand post-Super Bowl.

Business News

Super Bowl Ad Shows Self-Driving Tesla Decapitating a Mannequin and Running Over Baby Strollers

The spot was sponsored by The Dawn Project, which is highly critical of Tesla's Full Self-Driving software.

Business News

Reddit Celebrated WallStreetBets in a Five-Second Super Bowl Ad

"Maybe you'll be the reason finance textbooks have to add a chapter on tendies."

Marketing

These Are 10 Brands That Won't Air Commercials During Super Bowl LV

Coca-Cola, Ford and Budweiser are among the big names sitting this year's Big Game out or directing funds to a public information campaign urging Americans to get the coronavirus vaccine.

Business News

Twitter's Anti-Spam Rules Foiled Planter's Super Bowl Stunt

An attempt to go viral with Baby Nut backfired in spectacular fashion.

Business News

Half the Car Ads at the Super Bowl Were for Electric Vehicles. But They Made Up Less Than 2% of Car Sales Last Year.

The cars featured during the ad breaks included the new GMC Hummer, the Audi E-Tron Sportback, the Porsche Taycan, and the Ford Mustang Mach-E.

Business News

Here's the Full List of Super Bowl Commercials That Will Run This Year

Fox is charging as much as $5.6 million for a 30-second spot in 2020's big game.

Marketing

8 Controversial Marketing Campaigns That Paid Off

People can tell when you sincerely believe in your message.

Science & Technology

Check Out The 2019 Super Bowl Commercials Before the Big Game

Which is your favorite?

Marketing

This Suggestive Super Bowl Commercial Takes 'Food Porn' to a New Level

With its first-ever ad for the Super Bowl, frozen food company Devour follows a man addicted to 'frozen food porn' and his frustrated wife.

Business News

How Amazon Keeps Your TV From Accidentally Triggering Your Echo

Amazon's use of acoustic fingerprinting helps to tell your Echo that it should ignore whatever's being said in the background -- including 'Alexa.'

Marketing

The Top 3 Super Bowl Ads of All Time and Why We Still Love Them

The very best ad are really good stories.