How I Got Verified on Instagram Without Being Famous

While a person's value shouldn't hinge on that little blue check, it does make for bigger deals and easier sales.

Kyle Dendy

5 Secrets to Growing a Massive TikTok Following

Learn from my step-by-step account of growing my personal TikTok.

Brendan Gahan

How and Why Luxury Brands Should Embrace TikTok

Luxury brands can no longer ignore this burgeoning giant.

How to Determine Whether TikTok Influencer Marketing Is Good for Your Business

Are you considering giving TikTok influencer marketing a try? Here's what you should consider before dropping what you're doing and running to invest your marketing dollars on the platform.

Ismael El-Qudsi

Microsoft CEO Says TikTok Talks Were 'Strangest' Negotiation

Microsoft CEO Satya Nadella said Monday that his company's failed move to take over TikTok's American assets was strange. 

5 Ways to Make Your Franchise Go Viral on TikTok

Grow your brand by creating buzzworthy content.

Adrian Falk

FedEx Worker Loses Job After TikTok Rant: 'I Will Not Deliver Your Sh--"

The former employee posted an anti-Biden and anti-BLM TikTok while wearing the company uniform.

Emily Rella

Why you should let your employees be influencers

This is the concept behind the so-called employee advocacy: when a brand promotes itself through its employees on social media.

Ismael El-Qudsi

ByteDance Caps Screen Time for Kids in China

This is the latest move by Chinese companies and officials to reduce screen time for children in the country.