Business Netiquette

Polite Societies

Visit the following Web sites to explore Internet etiquette issues that will help you set your company's standards:

  • The Internet Engineering Task Force's Responsible Use of the Network Working Group is an organization of volunteers that helps set Internet standards and guidelines. Its 13-page guide includes policy statements from several organizations that oversee the Internet community. Called Requests for Comments (RFC) #1855, Netiquette Guidelines (http://www.dtcc.edu/cs/rfc1855.html ) is an etiquette guide for all Internet users.
  • The Netiquette (nice.ethz.ch/Usenet/netiquette_engl.html) Web site describes the proper manners for communicating in Usenet newsgroups. Whether you're a novice or a veteran on the Internet, you'll be able to apply the principles listed on this Web site to all areas of Internet communications, including e-mail messages and Web-site development.
  • The Blacklist of Internet Advertisers (http://www-math.uni-paderborn.de/~axel/BL/ ) is dedicated to identifying and eliminating unsuitable advertising from the Internet. Visit this site to learn how not to behave. A black list of Netiquette offenders is just a part of this site; you can also learn how to deal with junk e-mail and how your business can advertise properly on the Internet. The author includes links to newsgroups and Web pages likewise devoted to setting standards for online advertising.
  • Junkbusters Corp.'s Web site (http://www.junkbusters.com/ ) contains information about all kinds of junk communications, including tips on how to thwart incoming junk e-mail and telemarketing.
  • Anyone doing business on the Internet will eventually have to decide how to effectively operate a worldwide enterprise online. Set forth by the U.S. Treasury Department, A Framework for Global Electronic Commerce (http://www.iitf.nist.gov/eleccomm/ecomm.htm ) contains information on the financial, legal and taxation issues of Internet sales.

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This article was originally published in the November 1997 print edition of Entrepreneur with the headline: Business Netiquette.

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