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How College Sports Photos Became a Multimillion-Dollar Business A former Duke University All-American basketball player hit on a business idea for building and managing online photo stores for college athletic departments and sports teams.

By Matt Villano

Opinions expressed by Entrepreneur contributors are their own.

As an All-American basketball player for Duke University in the late 1980s and early '90s, Sue Harnett knew how to take great shots. Today, as president of a 16-person photo reproduction company in Durham, N.C., she's still a shot doctor of sorts.

Her company, Replay Photos, builds and manages online photo stores for college athletic departments and professional sports teams. Replay also has exclusive licensing rights to the GigaPixel FanCam, which augments traditional online storefronts with social media applications that allow fans to find and tag themselves in high-definition crowd shots.

"Everyone loves capturing the 'big game' or the 'big event' into something they can have forever," Harnett says. "For us, it's all about sharing those moments."

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