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Tracy Stapp Herold

Entrepreneur Staff

Tracy Stapp Herold is the special projects editor at Entrepreneur magazine. She works on franchise and business opportunity stories and listings, including the annual Franchise 500.

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Editor's Pick

Business News

'Wildly Inappropriate': Woman Says She Was Denied a Job Because She Didn't Wear Makeup During the Interview

Melissa Weaver was applying for a VP of HR job at a tech company via video.

Thought Leaders

These Are the Five Attributes of Highly Successful and Happy People

If you'd like to be happier or more successful this year, then ask yourself if you're truly exuding these five attributes. The happiest and most successful people I know execute on these game-changers exceptionally well.

Business News

Barbara Corcoran Says 'Now Is the Best Time' to Buy as Home Prices Will Soon Go 'Through the Roof'

The real estate mogul says that playing the waiting game is not the best strategy.

Business Culture

How to Build a Workplace Community Where Everyone Thrives

Hiring for cultural fit is the best way to create a mutual partnership between employer and employee.

Business News

CEO Gets Dragged After Posting 'Infuriatingly Cringe' Crying Selfie After Laying Off Employees

A LinkedIn post by Braden Wallake, the CEO of HyperSocial, is making the rounds for being out of touch.

Marketing

You'll Never Succeed in a Complex Market Unless You Try These Strategies

Complex industries offer opportunities in market needs, potential profitability and expansion opportunities — but the key to being successful is developing and supporting a clearly differentiated value proposition that separates your organization from potential competitors. Here's how to do it.