Inside the October 1997 Issue
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Theory of Creativity

Two creative geniuses reveal how to think out of the box.

Green Acres

Why some entrepreneurs are saying Goodbye, city life.

Merge Ahead

Before you go full-speed into a merger, read this.

From A Distance

The right local manager for your overseas office can boost international business.

Pushing The Envelope

How to make more money through mail order.

20 Best Cities For Small Business

Our annual ranking of the nation's top entrepreneurial spots

Pop The Questions

35 Smart things to ask before you buy a franchise.


Bright Ideas

Model Approach

Creating a prototype that will wow investors.
Business Buzz

By The Letter

Entrepreneurial Woman

Healing Power

Global Smarts

Home Brew

Consumers worldwide are thirsty for American beers.
Home Inc.

Two Of A Kind

Mothers and daughters learn how to run a small business.
Travel Smarts

Pack It Up

Two catalogs offer travel products for time-crunched entrepreneurs.
Building Blocks

Doin' Time

How many hours will you commit to your new start-up business?
Computer Ease

Virtual Mentors

A myriad of convenient business counseling awaits you online. Here's where.
Home Front

Hidden Treasures

Where to find the funds to finance your homebased business.
Money Matters

Medical Savings Accounts

These new accounts offer tax benefits, lower premiums and better financial health.
Starting Smart

Paying For Keeps

Your source for small-business news, reviews, trends and troubleshooting.
Youre The Boss

Add It Up

These do-it-yourself advertising tips can save you money.
Bulletin Board


Commerce Business Daily Goes Online.
Business Hotline

Stock Options

Offering stock to management-level employees without putting your interests at risk.
Special Events

Mark Your Calendars

Capitol Issues

Electronic Avenue

A new deadline for electronic tax filing gives small businesses a break--for now.
Family Business

Over The Hill

How to steer your business through a midlife crisis.
Leading Edge

Highs & Lows

Developing a two-tier marketing approach.

Getting Personal

Protect your company against unnecessary lawsuits by monitoring employee e-mail.
Management Smarts

Hard To Hold

Conquer the tight labor market by retaining valuable workers.
Staff Smarts

Foul Play

Battling hostilities in the workplace.
Advertising Workshop

Art Of Comparison

Using the before-and-after approach to grab readers' attention.
Guerrilla Marketing

Taking Care

17 ways to show your customers you care.
Marketing Edge

Show And Tell

Advertising on cable television can help you flaunt your products for a whole new audience.
Marketing Smarts

Sound Advice

Sales Success

Visual Aids

Need to motivate your sales team? Try video training.
Fund Smarts

In The Mix

This large-blend fund bets on companies that reward shareholders.
Money Smarts

Stock Talk

Personal Finance

Good Dog!

Investing in stocks considered the dogs of an index won't have you chasing your tail.
Raising Money

Public School

Learning how to prepare for an IPO.
Stock Smarts

Support Group

This stock finds its niche in the growing customer support software market.
Tax Talk

Cracking The Code

Congress and the White House go to work to simplify the tax code.
Opportunity Insider

Organized For Success

Business Bytes

What Price PC?

More than just the price you pay, consider technology's total cost of ownership.
Business Software

Dress Rehearsal

Before it steps into the spotlight, we take a sneak peek at Windows 98.
Buyers Guide

In Living Color

Color copiers give customers one more reason to choose you over the competition.
Tech Smarts

High-Tech Robbery

Web Smarts

Members Only

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