Startups Magazine

In this exclusive excerpt from the book 'Working Backwards,' longtime Amazon execs reveal how the company dealt with massive disruption ... and transformed itself as a result.

After a crushing legal battle, the founder was ousted from Max Brenner: Chocolate by the Bald Man, and forbidden from any new ventures for five years. Now he sees the darkest time in his life as a gift.

Everyone has been forced to cut back in some way - but limitations can lead us to even greater growth. We asked six entrepreneurs: What unexpected benefits have you gotten from change?

What started as a goofy Instagram account is now a fast-growing wine empire, thanks to its founders' ability to make its followers (and customers) feel like part of the conversation.

Email is useful but often unmanageable, which is why a new slate of apps are offering to help. We test them.

How Madison Semarjian, who created her app Mada in college, is working to out-innovate a giant.

Jaime Schmidt built and sold Schmidt's Naturals for millions. Her advice: Don't focus too much on the challenges ahead. Just get going.

The old plumber and electrician trainee model has been reimagined for the new world -- and could be exactly what a startup needs.

Fernando Machado turned the fast-food giants into buzzy, relevant, always-on-point brands. Here's how.

How one counterintuitive decision by CEO Dave Colina boosted sports drink brand O2.

What if working long hours, living on Slack, and growing as fast as possible isn't the best way to run a business? The founders of Basecamp are pretty sure they have the answer.

It's a valuable tool, but don't forget about these other (sometimes free!) ways to reach your clients.

When I lost my job, I felt like I lost everything. But I hadn't. Here's how I built a network that helped me rebound even stronger.

By joining FastSigns, Nikki Taheri found a new world of support.

The two careers have more in common than you'd think.

And she's launching a brand new social network to help other women thrive.

Stuck trying to figure out what's next? Just start moving.

Think business is all about rational thought and logic? Think again -- and to find the biggest, best ideas, start thinking way outside the box.

Rules are made to be broken, right? Take inspiration from these founders, who trusted their gut and reaped the benefits.

From fresh industries to the established spaces that show no signs of slowing down, here are the 10 franchise categories we believe will boom in 2019.

Franchisees share how they pulled together the cash to open their own franchise.

Audrey Gelman opened the coworking space The Wing to give women a place to collaborate and grow their ideas. A powerful community has followed.

The next generation isn't coming. It's already here. These are nine young entrepreneurs, including our September issue cover star, worth watching.

After an entrepreneurial failure, Miko Branch launched a new business out of necessity -- and identified a lucrative, underserved market in the haircare industry.

Between school, dance and hanging with friends, Alina Morse is running a national candy brand.

Here's the most important lesson you can learn from your past.

Aurify Brands is helping food entrepreneurs scale their fledgling brands by providing them with everything from capital to operational support and mentorship.