Start Up magazine
August 2020

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August 2020

Start Up | August 2020
August 2020
Start Up Magazine
Growing a Business

This Founder Gave Away Profits During the Pandemic - And His Company Thrived

How one counterintuitive decision by CEO Dave Colina boosted sports drink brand O2.

Franchise

The Hottest Industries Today

Our list of the franchises best positioned for growth, even in uncertain times.

Franchise

The Top Food Franchises of 2020

Food dominates the franchise world. Here, we rank the strongest brands in 14 tasty categories.

Buying / Investing in Business

7 Ways to Succeed When Virtually Pitching an Investor

"If you can't nail a virtual call, I worry about your ability to solve other, more critical issues in your business."

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Operations & Logistics

The 3 Most Dangerous Words In Entrepreneurship: "This Is Impossible"

If you think something is impossible, it will become impossible. It's time to think differently.

Franchise

Why This Family Is Betting Their Future on Franchising

A father-daughter duo sees Real Property Managment as a way to create generational wealth.

Growing a Business

Why This Founder Asked Her Biggest Competitor for Help

It was a big risk, but it may have saved her business.

Franchise

How This Franchise CEO Learned to Lead By Making Mistakes

SpeedPro president and CEO Larry Oberly is haunted by some of his earliest missteps as a manager. But today, that's made him a better boss.

Thought Leaders

6 Ways for Cofounders to Settle Disagreements

When your business is an equal partnership, who breaks the tie? Six entrepreneurs share their methods.

Marketing

Your Data-Driven Marketing Is Harmful. I Should Know: I Ran Marketing at Google and Instagram

Numbers can provide great insight, sure. But human connection is still key.

Social Media

How Much Should You Spend on Social Media Marketing?

It's a valuable tool, but don't forget about these other (sometimes free!) ways to reach your clients.

Growing a Business

Why Long Hours and an Obsession With Efficiency Might Be Hurting Your Business

What if working long hours, living on Slack, and growing as fast as possible isn't the best way to run a business? The founders of Basecamp are pretty sure they have the answer.

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