Entrepreneurs
This Cult Filmmaker Learned Something About Audiences Every Entrepreneur Needs to Know‘Make Them Feel Something’
Kevin Smith built a personal brand without realizing it. It saved his career.
By Jason Feifer
March 2026
Business Structure
This Secret Pattern Predicts What’s Next in Your Market. Once You See It, You Can’t Unsee It.
There's a pattern that repeats across time and industries.
By Jason Feifer
Marketing
The Single Most Powerful Emotion In Marketing, According to Research
And here's what breast milk, potatoes and giant armpits have to do with it.
Building a Business
She Invited Homeless Men to Run. That Instinct Fueled Her $100M Business.
Anne Mahlum's greatest strength was her ability to see potential where others did not.
By Nir Eyal
Entrepreneurs
5 Desk Upgrades That Just ‘Click’
Take your whole office on the go with these products.
Entrepreneurs
Daymond John’s Secret to Standing Out In Crowded Markets
The Shark Tank star says it starts with knowing, "There really is nothing new in this world."
By Jason Feifer
Entrepreneurs
How to Know If Your Idea Is Good: Advice From Shaq, Tom Brady, Ken Burns, Susan Orlean and Other Icons
A round-table of widsom and strategies from business titans, sports legends and TV favorites.
By Dan Bova
Entrepreneurs
Take It From Me: This Easy Habit Earns Turns Customers Into Loyal Fans
I learned it from my childhood hero, and have seen it work in my own life
By Jason Feifer
Building a Business
The Packaging Mistake Most CPG Founders Make
Skip setbacks with these hard-won lessons.
By Jason Feifer
Building a Business
This Famous Brand Offers a Playbook for Using Community to Scale, Fast
Plus, how to brag on social media without looking like a jerk, and the first hire mistake to avoid.
By Jason Feifer
Building a Business
How Much to Pay Yourself, and Other Newbie Founder Questions
When you start a brand, it can be unclear exactly how you fit into the brand persona, and finances.
By Jason Feifer
Buying a Franchise
For 47 Years, This Brand Has Kept Up With McDonalds and Dunkin. Have You Heard of It?
Among our longest-running, top-ranking franchises, there is a third, much smaller champion. How have they done it?
By Liz Brody
Buying a Franchise
They Said No to 24/7 Restaurants —Then Found Their Dream Franchise
These preschool sweethearts (yes, preschool!) say that in business, as with love, finding your match makes a world of difference.
By Kim Kavin
Buying a Franchise
This Mom’s Postpartum Breakouts Inspired a 70-Location Facial Franchise
Michele Henry couldn’t find a good solution to clear her skin.
So she built a franchise to help everyone.
By Kim Kavin
Franchising 101
These are the Fastest Growing Franchises Right Now
If you want to buy a fast-growing brand, this is the list to start with.
Building a Business
3 Things That Impress CPG Investors
Here's what to know when fundraising in this space.
By Jason Feifer
Building a Business
I Built a Business on a Simple Belief: People Are Inherently Good. Then This Happened.
I learned that choices matter. When we support others, we think more deeply about their needs.
By Liz Skalla
leadership
6 Quiet Behaviors That Set Great Leaders Apart
The best leadership happens out of sight, in the small moments that are easy to overlook.