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Inside the March 2000 Issue

Features

Connect The Dots

Online or brick-and-mortar? Tough question. But if you have a clear picture of your business, you already know the answer.

The Big Chill

Outgrowing their trendy phase, smoothies are here to stay.

What's The Plan?

Business plan? What business plan? You'll just wing it, right? Wrong. Here's how to put your business on the right track (plus all the tools to make planning easy).

Gone Fishin'

Looking to catch a big one? Trolling the deep, corporate waters? All you need to put a whopper CEO, CFO or other acronym on your table is the right bait.

A Million For Your Thoughts

What makes those platinum-plated minds tick?

Spy Away

What you don't know can hurt you.

If The Name Fits...

''New eco-topia''...''Old money flats''...''Kids & cul-de-sacs''...if these areas don't sound familiar, listen to what Michael J. Weiss has to say: Your customers live there.

Hero Worship

Welcome to the entrepreneurial hall of fame. You can't touch these exhibits.

Columns

Bright Ideas
Don't expect things to happen from your dusty garage--bring your invention into the limelight.
Buzz
Japanese cartoons.
Buzz
. . any topic. And take it to the Web. Chances are, you'll be right on target.
Global
Why it makes good sense to sell to the Great White North
Pulse
Is there room in your business for a few unworldly concerns?
Pulse
Who's there? Some grouchy employers--now lighten up!
Pulse
Know your personality, know your strengths, know your weaknesses...know your business.
Pulse
Review of Goldilocks on Management: 27 Revisionist Fairy Tales for Serious Managers
Pulse
There's no biz that can't be promoted through showbiz.
Pulse
''I want this...I want that.'' Parents hear it all the time--and who do they blame? You.
Travel
Kicking the point addiction
Travel
Take a tour online before you travel.
Women
Changing the way venture capital firms look at women
BizScene
Entrepreneurs on TV
Hot Biz
Start your own personal concierge service
Innovations
Hair product inventor
Wise Buys
CD-RW drives
Beating The Odds
No experience, no money and lots of competition. So why take the chance?
Bulletin Board
MBAs aren't so hard to come by.
Bulletin Board
Schmoozing for funding--at the latest networking event
Bulletin Board
Newcomers bring new money--just for your start-up.
Trade Shows
Mark your calendar
Capitol Issues
OSHA's ergonomics proposal causes a sore spot in the business community.
Cutting Edge
Just because it's the hip thing to do. It may not be the best thing to do.
Family Business
Enough with the secrets--give your key employees the financial information they need to help you run a successful business.
Insurance
Insurance companies? Who needs 'em?
Legal
Find out what toxic waste is lurking on your land before you buy--and avoid footing the bill to clean it up later.
Management Smarts
...is three quarters a man's wage--and Uncle Sam says that ain't right.
Management Smarts
What's in Mom's maiden name? Big bucks for crooks
Management Smarts
Review of PitneyWorks
Staff Smarts
Will new hires love your company or leave it?
Your Business
Know your responsibilities when it comes to employees on military leave.
Your Business
Want to keep bitter ex-employees from lashing out? Try a kinder, gentler termination.
Your Business
Working out a recycling program for your company isn't as hard as you'd think.
Advertising Workshop
Share your success story, no matter how small the window of opportunity.
Fast Pitch
Good ideas are hard to come by--so milk yours for all they're worth.
Fast Pitch
Demographic information
Marketing Smarts
Use family to personalize your advertising
Marketing Smarts
If you've got it, flaunt it.
Marketing Smarts
Serving customers when they need it most
Marketing Smarts
PR case studies
Real Deal
How to make the paper trail work for you
Sales Success
Want to know what customers want? Try asking them.
Funds
Ready to jump on the Internet bandwagon? You'd better be in it for the long haul.
Money Smarts
''No'' isn't always a dirty word...sometimes it can even get you a loan.
Money Smarts
The SEC eases the financial burden of employee stock offerings.
Money Smarts
Determining how international financial markets impact U.S. investors
Raising Money
Warrants promise investors great stock prices In the future--and can get you cash now.
Tax Talk
. . . bank account? To keep the lifeblood flowing in your financial veins, protect yourself from the local tax bogeyman.
Biz 101
You can start a business anywhere. Just make sure you know what you're getting into when you go there.
First Steps
Purchasing a company? Avoid the mistakes that could ruin your business.
First Steps
If you want to motivate prospects and customers, show them the benefits.
First Steps
Personal gift-shopping Web site
Franchise Focus
The Great Steak & Potato Company is looking for a few good franchisees.
Opportunities
From engineer to entrepreneur--who would have thought?
Opportunities
More market for your money
Opportunities
A new program shows how to create 'em and how to keep `em.
Opportunities
This is what's going on at The HoneyBaked Ham Company, Ace Hardware Corp. and Interim Services Inc.
Opportunities
The Midwest's king of sweets is spicing up its menu.
Opportunities
When the franchisees are in charge...
Whats Your Problem
I refuse to lose potential clients.
Whats Your Problem
I'm wondering if there are rules for creating business names.
Buyers Guide
A printer for every PC? Forget it--one network printer can get the job done
Bytes
Maxed out your storage space? Let an upgrade put a little more strength into your computer.
Connections
Don't be shocked by a sudden phone outage.
Connections
It's a bird, it's a plane, it's DSL!
Connections
911 . . . anywhere, any time
Hot Disks
Reviews of Quicken's TurboTax, KCSL's X-Portal Findware, EarthLink 5.0 and Shelf Logic 2000
Hot Disks
Of course, they didn't have project management software.
Net Profits
Is your Web site more "fixer-upper" than cutting edge? Well, here's how to fix it up.
Net Profits
Easy e-commerce software
Net Profits
Association for the online business community
Tech Smarts
Take a tour online before you travel.
Tech Smarts
New e-PCs are the promised saviors of simplicity.
Tech Smarts
Sure, e-commerce is taking off, but where's it headed?
Tech Smarts
Kicking the point addiction
Tools
NuvoMedia's Rocket eBook Pro
Tools
Plantronics CS10 Cordless Headset
Tools
Compaq Armada E500 Laptop
Web
Don't guess at important stuff like salaries. Go to a reliable source.
Web
Web-based scheduling service
Web
Information from the Gallup Poll Web site
Web
Economic forecasting
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